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Creating a Product Launch Training Program

ProductPlan

Support’s training must therefore delve into far more detail. In the support training, the subject matter can extend into technical details. Building up a knowledge base and FAQ helps the support team out, so they have a quick reference. Over time, the most common support issues will have corresponding responses.

article thumbnail

Creating a Product Launch Training Program

ProductPlan

Support’s training must therefore delve into far more detail. In the support training, the subject matter can extend into technical details. Building up a knowledge base and FAQ helps the support team out, so they have a quick reference. Over time, the most common support issues will have corresponding responses.

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Don’t Ask a PM: What’s a typical day as a product manager?

The Product Coalition

Marketing (product, social, brand, communications, etc.) Services (customer support, training, etc.) Then you look at some of the activities a PM is responsible for or is heavily involved in: Product vision (strategy, roadmap, MRD, PRD, POR, etc.) Marketing collateral (presentations, training materials, sales guides, etc.)

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A Product Manager’s Guide to Building Customer Loyalty

ProductPlan

It’s the payoff for dozens of blog posts, articles, targeted ads, word-of-mouth campaigns, and brand building endeavors. These teams can check up on customers to make sure they’re progressing down the adoption path, offering hints, support, training, and webinars to complement existing tutorials and documentation.