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A Brief Guide to Product Discovery

Roman Pichler

What is Product Discovery? Product discovery describes the activities required to determine if and why a product should be developed and offered. This increases the chances of creating a product that users actually want and need and achieving product success. What makes the product stand out?

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12 Best Salesforce Integrations for Businesses in 2024

Userpilot

In the article, we look at 12 solid contenders for this title, covering a few most common use cases: In-app user engagement Sales funnel management Customer support Analytics and reporting Marketing Collaboration and project management Let's dive right in!

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What Is A SaaS Product Growth Strategy? [Examples Included]

Userpilot

Is a SaaS product growth strategy essential to a modern business’s survival? What SaaS product growth strategies can you implement to get there? That's exactly what we'll cover in this article: what is a SaaS product growth strategy and what are the main growth strategy types. What is a SaaS product growth strategy?

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Stop Selling Your Product, Start Selling Your Point of View | April Dunford | BoS USA Online 2020

Business of Software Conference

Startups often struggle to communicate the value of their products, particularly in sales meetings. She will show you the different types of pitches to use and the pros & cons of each, and why Point of View pitches work so well. Fresh talks on entrepreneurship, product, marketing, leadership, hiring, and more dropping each week.

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Slack: A Product Led Growth Strategy Case

The Product Coalition

Before solving the case, let’s first understand the fundamentals of product-led growth, something that is not complete without mentioning a few best-of-breed products. Grammarly, DropBox, Slack, Zoom are synonyms of product lead growth. Hence, innovation is an important factor to drive product-led growth.

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Value Metrics Guide for SaaS Companies

Userpilot

We also examine a few examples of how companies use value metrics in their pricing strategy. TL;DR Value metrics are the features of a product that customers associate with its value and are happy to pay for. Good value metrics are easy to understand for users, aligned with product value , and grow with customer usage.

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Oracle’s Catherine Blackmore on the evolution of customer success

Intercom, Inc.

The year was 1999 – the end of the millennium was slowly approaching, and everyone was buzzing with excitement. ” They only worked on things they deemed important; “no fluff,” they said. ” They only worked on things they deemed important; “no fluff,” they said. On March 8, they incorporated their management tool.