Remove Comparison Remove Framework Remove Product Manager Remove User Friction
article thumbnail

Are you Solving Customer Problems or Just Building Features?

ProductPlan

But are you solving for actual customer problems? In the never-ending race to ship out product updates to keep up with—or ideally, stay ahead of—the competition, it’s easy to get caught up in the flurry of activity and become a feature factory. Where are product teams getting their feature ideas?

article thumbnail

Product Discovery Basics: Everything You Need to Know

Product Talk

This article will cover the ins and outs of product discovery. What is Product Discovery? Product discovery is often defined in comparison to product delivery. We typically define product discovery in contrast with product delivery. Product discovery is a decision-making process. Tweet This.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Product in Practice: Mapping Opportunities at trivago

Product Talk

Our continuous discovery champion is Sören Weber, a Senior Product Manager on the Search & Flow team at trivago. Sören is quick to point out that this wasn’t a solo effort, though. The product trio collaborating on the opportunity solution tree using Mural. First Steps in Mapping out Opportunities.

article thumbnail

How to Pitch Your Product Vision in Product Management Interviews

PMLesson's Ace the PM Interview

Learn a framework for quickly pitching a new product idea, and enhance your career! When I interview a product manager to work in my team, I want to know that they understand the whole of the product cycle - how to make it happen, from concept to rollout and beyond, and most importantly what will make it successful.

Vision 72
article thumbnail

7 Types of User Segmentation Explained (+Examples, Strategy, and More)

Userpilot

If there’s one underappreciated – yet vital – task that product managers must get right, it’s user segmentation. Understanding that you cater to many different types of customers with different pain points, wants, and needs is critical for giving them the best possible experience.

article thumbnail

Product Positioning Strategies For SaaS: Types and Examples

Userpilot

In this article, we’ll go over product positioning definitions and their types, then go over our process for creating a product positioning strategy that gets positive user feedback. TL;DR Product positioning is about defining your product’s place in the market to attract customers and enhance brand identity.

article thumbnail

Product Funnel: What Is It and How to Create One?

Userpilot

Why it is important for your product management efforts. TL;DR The product funnel is a framework outlining the stages of the customer journey , starting from its discovery and ideally leading to customer loyalty and advocacy. This helps create user personas. Its different stages.