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Market Gaps: 10 Ways to Spot Untapped Customer Needs

Userpilot

A market gap can be caused by missing functionality or poor user experience. Tracking user behavior in-app enables product teams to find ways to improve product experience. Competitor analysis enables PMs to find areas where rivals fail customers and develop sound positioning and differentiation strategies. Book the demo!

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13 Customer Discovery Questions to Ask for Valuable Insights

Userpilot

TL;DR Customer discovery questions enable product teams to better understand customer needs and problems so that they can build products that the potential customer truly needs. Other data sources include product analytics, asking customer-facing teams, competitor analysis, and industry events. What are customer discovery questions?

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Unlocking the Power of Customer Journey Optimization: An Ultimate Guide

Userpilot

Research shows optimized customer journeys deliver: Up to 20% increase in customer satisfaction 30% increase in conversion rates 15% increase in average order value 25-40% increase in revenue In essence, customer journey optimization establishes customer experience as a competitive differentiator that boosts business growth.

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Unlocking the Power of Customer Journey Optimization: An Ultimate Guide

Userpilot

Research shows optimized customer journeys deliver: Up to 20% increase in customer satisfaction 30% increase in conversion rates 15% increase in average order value 25-40% increase in revenue In essence, customer journey optimization establishes customer experience as a competitive differentiator that boosts business growth.

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Product to Product: Rocketship.FM’s Mike Belsito & Michael Sacca on understanding users better

Roadmunk

Our colleague, Eleni, picked their brains on what differentiates these two frameworks, how to apply these concepts, and why jobs to be done has become the popular tool on the block. We have a conference that we put on twice a year called Industry the Product Conference. I have design teams ask, “Who is the customer here?

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Unlocking the Power of the Blue Ocean Strategy: A Comprehensive Guide for SaaS Businesses [2023]

Userpilot

At the upcoming Product Drive Conference, seasoned entrepreneur Melissa Kwan will share invaluable insights in her talk on the potential pitfalls of over-relying on blue ocean strategy. It focuses on differentiation and low cost simultaneously to break the value-cost tradeoff. Register here for FREE! Entirely new markets can be born.

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Is product development a competitive sport inside your company?

People-First Product Leadership

Throughout my career I have found product politics breeds a competitive environment that makes long-term individual and product team success precarious at best. Why compete against your product triad colleagues (product, design, engineering) when you are part of the same team? They're done by a team of people.”