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The Product Market Fit Engine | Rahul Vohra, CEO, Superhuman | BoS USA 2018

Business of Software Conference

One of the themes that emerged over the course of the conference was the importance of understanding the needs of customers and the metrics you can use to better understand and act on their real, rather than stated, needs. We’ve used NPS to gather evaluation data for the conference for a seven years. pic.twitter.com/cBzVvt2Rtx.

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Proven Sales Playbooks are BS — Paul Kenny Explains

Business of Software Conference

In this guest post Paul Kenny (founder of Ocean Learning and long time BoS participant and speaker) argues that software and SaaS “proven sales playbooks” are BS. Alex A may have little patience to deal with awkward technical queries, and may be willing to make unrealistic promises to get deals to cross the line.

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The 6 Best SaaS Marketing Agencies in 2021

Userpilot

Rather than drain yourself by doing too many things at once, it’s strongly advisable to focus on one channel and find an agency that specializes in that. Classically, SEO is broken down into the following sub-areas: Technical SEO: includes ensuring pages are indexed, creating site maps, Knowledge Graph optimization and improving site speed.

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How to Build a Conversion Path: Step-by-Step Process

Userpilot

Signing up for a conference? no technical skills). build in-app experiences that increase product adoption and retention without coding). The thank you page advises customers that the sales team will be in touch soon, and provides a link to a page with Attest research papers. Is it booking the product demo?

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How to Successfully Transition from Consulting to PM

PMLesson's Ace the PM Interview

If you have advised any of these people with tasks like product growth, pricing strategy, or market sizing, be sure to note that on your resume! Technical Skills While not always needed, technical skills are very much desired for most PM roles. Many companies have a bias towards PMs coming from a technical background.

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How to Successfully Transition from Consulting to PM

PMLesson's Ace the PM Interview

If you have advised any of these people with tasks like product growth, pricing strategy, or market sizing, be sure to note that on your resume! Technical Skills While not always needed, technical skills are very much desired for most PM roles. Many companies have a bias towards PMs coming from a technical background.

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Take a Peloton Ride with Amy Bunszel, SVP of Design and Creation Products at Autodesk

Gainsight

” Amy also believes that with each job, she moved closer to software and began thinking about product management. At an annual Autodesk engineering technical conference two years ago, Amy took the stage to address this very issue wearing a Peloton shirt and told the audience the story of the Peloton subscription experience.