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Rules & Tools For Scaling Software Sales | Stephen Allott, Seedcamp| BoS Europe 2018

Business of Software Conference

There are three main aspects to sales: Planning, Selling, and Tools. This talk from Stephen Allott takes you throught the journey of planning for success and which rules and tools can help and hinder your organization. From generating good leads, to spotting good sales people and how to motivate them to be better.

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Stop Selling Your Product, Start Selling Your Point of View | April Dunford | BoS USA Online 2020

Business of Software Conference

April Dunford BoS USA Online 2020 from Business of Software Conference. Free Q&A with Alex Osterwalder Psychology for UX Masterclass. Get Weekly Advice From Software Experts. But they don’t necessarily know what the state of the art is on these technologies. It’s called sales enablement.

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The Great Silence

The Product Coalition

To compensate, I’ve seen UX researchers & designers pick up the mantle a lot more, and the design teams have really leaned into this space. One particular example, UpBank, I’d argue one of the most underrated and successful software companies in Australia, only has Product Designers with one single product leadership role.