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How do market researchers add experimentation to drive better business outcomes?

DISQO

Incumbents across every industry have been put on notice: technology upstarts are taking over the Fortune 500 list at an accelerating pace. Plus, either way, you need to be good at quickly recognizing and correcting bad decisions. As someone who did market research for a decade, the last half while at Toyota, I saw this first-hand.

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30 Steps to Mobile App Launch

Alchemer Mobile

According to an InMobi survey , the number one challenge facing app developers today isn’t design or development. It’s marketing. The bad news? Without marketing, even the best apps struggle when it comes to customer acquisition and discovery. IDENTIFY INFLUENCERS AND REPORTERS. The good news?

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article thumbnail

How do market researchers add experimentation to drive better business outcomes?

DISQO

Incumbents across every industry have been put on notice: technology upstarts are taking over the Fortune 500 list at an accelerating pace. Plus, either way, you need to be good at quickly recognizing and correcting bad decisions. As someone who did market research for a decade, the last half while at Toyota, I saw this first-hand.

article thumbnail

How do market researchers add experimentation to drive better business outcomes?

DISQO

Incumbents across every industry have been put on notice: technology upstarts are taking over the Fortune 500 list at an accelerating pace. Plus, either way, you need to be good at quickly recognizing and correcting bad decisions. As someone who did market research for a decade, the last half while at Toyota, I saw this first-hand.