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5 Reasons Why Product Managers Need to Understand Content Management Technology

The Product Coalition

We manage everything from product launch, forecasting, planning to product marketing and sales and when things change drastically Product Managers are expected to be agile and stay on top of technology tools to save the day. One of the most powerful things Product Managers rely on for growth in 2020,?—?when

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New at Intercom uncut: Watch our entire virtual launch event

Intercom, Inc.

Over the course of the event, we explored our vision and beliefs for the future of customer engagement and communications, and heard from Intercom leaders like CEO Karen Peacock, Co-founder and Chief Strategy Officer Des Traynor, and Chief Product Officer Paul Adams, as well as some of our amazing customers.

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Product Marketing Resources: Everything You Need To Know in 2022

Userpilot

Therefore, as a product marketer, you need to continually update your skills to remain relevant in a constantly changing industry. We’ve compiled a list of the best resources to get you started – from tools and blogs to courses. Another source of product marketing resources is the industry reports and benchmarks.

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Optimize An Underutilized CSM: Your Product

Gainsight

Let your product handle the mundane so your CSMs can be human. With product usage data in place , you’ll have the ability to see macro-level and micro-level product metrics that could in-turn trigger timely customer communications and CTAs. 17% drop in customer effort – customers find it easier to onboard.