Indicative

NOVEMBER 11, 2020

Experts predict the Customer Analytics market will top $24 billion by 2025. Organizations need customer data to provide the empathetic, personalized experiences customer demand—and to stay competitive. But inside many companies, customer data sits in silos, requiring technical know-how to access and analyze it.

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Data Visualization Analytic Tools User Testing Reporting Tools 135

Indicative

FEBRUARY 25, 2020

So, we rely on software, spreadsheets, and statistical packages to make our best judgment calls. In this article, you’ll learn about a new genre of customer analytics capabilities that speak the language of people, rather than systems. If you use Looker, for instance, you probably rely on this platform’s data capabilities.

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Analytic Tools Data Visualization Reporting Tools Feedback Software 94

Usersnap

AUGUST 20, 2021

Have you ever made a costly mistake because your customer feedback analysis wasn’t on point? Well, you thought you had actionable insights, but then the end result was a big floparoo? That gold mine list of feedback turned into a mine field? Feedback alone isn’t fully actionable and usable.

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Feedback Software Customer Feedback User Testing Data Visualization 52

UX Planet

JANUARY 23, 2024

Master Google Analytics 4 for user behavior analysis, UX design optimization, and enhanced website performance to improve sales. Let’s start, Google Analytics 4 is a powerful web analytics service that provides valuable insights into user behavior, engagement, website conversion, and much more. It’s six years old.

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Data Visualization Analytic Tools User Testing UX 88

Indicative

OCTOBER 23, 2020

Every team — from product to marketing, and IT to engineering — is generating data. It empowers each team across the organization to make data-driven decisions, with access to reporting and ad hoc analysis. . What Technology Do You Need in Your Stack? The data and analytics space is rapidly growing, expanding, and evolving.

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Embedded Analytics Analytic Tools Data Visualization Reporting Tools 141

Reveal

AUGUST 17, 2022

Among all embedded analytics products on the market, Tableau is certainly one of the most popular BI tools for analyzing, visualizing, and working with data. Tableau has been helping businesses to transform raw data into valuable insights for more than 16 years. Reveal Embedded Analytics. The Pros of Tableau Embedded Analytics.

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Embedded Analytics Data Visualization Analytic Tools Reporting Tools 59

Mixpanel

FEBRUARY 6, 2020

In 2019, industry-leading Business Intelligence tools (BI tools), Looker and Tableau, were acquired by Google and Salesforce for over $18 billion combined. These massive deals show that BI tools and data warehouses are a powerful combo that companies across the globe are incorporating into their tech stacks.

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Mixpanel

MAY 8, 2023

For marketing teams focused on getting more user traffic and signups, Google Analytics has been the tool of choice. But with customers spending more time researching and buying online, websites and product experiences are converging to accommodate customer needs, and the scope of analysis for most marketers is increasing.

Data Visualization 52

Data Visualization Analytic Tools Embedded Analytics Reporting Tools 52

Userzoom

NOVEMBER 27, 2019

If you’re in the process of democratizing UX beyond the boundaries of your own UX team, and equipping other people in the organization with the skills to run their own research, s tandardization can increase efficiency and helps set expectations of what’s involved in a user research project. Download the library. Samantha Alaimo , Sr.

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User Testing Product Research Customer Feedback Research Software 92

Mixpanel

APRIL 20, 2022

To quickly summarize, we collect marketing, sales, and product data from the relevant systems of record, merge them together in BigQuery using Salesforce account IDs as a common identifier and tag each account with whether it belongs to our ideal customer profile (ICP). Here’s how we did it.

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Data Visualization Analytic Tools Reporting Tools User Testing 122

Lenny Rachitsky

NOVEMBER 16, 2023

In today’s episode, they share insights, strategies, and real-world experiences to master all things product ops. Denise Tilles is the CPO at Grocket, Melissa’s colleague at Produx Labs, and a seasoned product leader with over a decade of experience. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.

Product Research 52

Product Research User Testing Reporting Tools Customer Feedback 52

Iteratively Blog

MAY 31, 2020

Time and again, folks have used product analytics tools to better understand their customers. Businesses use analytics to determine product health, improve the customer experience, test product-market fit, and ensure that they are making the right investments with limited time and resources.

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Data Visualization Analytic Tools Onboarding KPIs User Testing 97

Intercom, Inc.

DECEMBER 12, 2018

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.

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