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The Most Hands-on Guide for SaaS Go-to-Market Strategy and Product Launch Plans

Usersnap

In fact, iterating your strategy and improving each feature Go-To-Market plan as you grow and receive customer feedback is even more important. Instead, you can follow this hands-on guide for go-to-market strategy and product launch plans. Can you only adopt product-led or sales-led?

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Strategic Product Management: The Role of a Strategic Product Manager

Userpilot

In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Product strategy defines who we are building for, what to build, and how to build it. What is strategic product management?

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Boost your support efficiency with Intercom’s new workflows

Intercom, Inc.

This launch is a meaningful one for us because our Support team partnered hand in hand with the Product team to develop many of the features. We’ve always used Intercom to provide support for our customers and, as our customer base has grown, we’ve seen first hand the needs for better reporting and workflows in Intercom.

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Data-driven sales: 18 sales KPIs and metrics to grow your revenue faster

Intercom, Inc.

Much of what defines our most outstanding sales reps is their ability to deeply understand our prospects’ and customers’ business needs and speak directly to them. Gross customer churn. At this stage, many companies become obsessed with tracking sales activities, especially if they’re doing outbound sales. New logos acquired.

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How to Cross the Chasm & Scale Your SaaS

Userpilot

There are five segments in the technology adoption lifecycle: Innovators; Early adopters; Early majority; Late majority; Laggards; Some strategies to crossing the chasm include: Create a buzz to help attract the right technology enthusiast to your product early. Use popular platforms like Product Hunt to launch your product to get new users.

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The Activities of a Strategic Product Manager

ProductPlan

That being said, it’s all too easy to lose track of strategic direction when stand-ups, customer interviews, presentations, and a million other demands crowd a PM’s calendar, vying for precious time. Product Strategy : Consider which strategic activities impact your ability to deliver value to customers. Product planning.

Outbound 100
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What is the Go-to-Market Strategy for AI Products? by Maja Voje

Userpilot

In an upcoming talk , she’ll take a deep dive into the specifics of launching AI-first products. Key highlights include: Selecting the ideal customer profile (ICP). Deciding on pricing and positioning. Learn from Maja Voje how to choose the right GTM motion for your AI product. Defining the value proposition.