Userpilot

JUNE 12, 2023

We’ll also show you tools that will simplify everything. TL;DR A marketing survey uses well-crafted questionnaires to gather information about your target audience and their sentiment on your company and competitors. Typeform – best for long-form market research surveys. What are marketing surveys?

Data Visualization 97

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Userpilot

JULY 27, 2021

Do you know how to use NPS data to drive growth for your SaaS? NPS score helps you identify valuable insights into: Features that users find valuable, so you can improve your product adoption. Problems driving your users to churn, so you can fix them. How your product is serving your users’ needs.

Feedback Software 98

Feedback Software Analytic Tools Product Research Onboarding KPIs 98

Userpilot

MAY 20, 2021

Collecting product feedback is one of the most undervalued processes when it comes to achieving SaaS product-led growth. Using the right product feedback tools can help you gain valuable insights quickly and help identify if your product is actually working well for your users.

Feedback Software 52

Feedback Software User Testing Customer Feedback Data Visualization 52

Userpilot

MARCH 28, 2024

It also explores different kinds of user data analysis, shows you how to conduct it, and introduces a few product analytics tools with the necessary functionality. TL;DR User analytics is a user research methodology. It involves collecting data about user interactions with the product and analyzing it for patterns.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Userpilot

APRIL 4, 2022

While product marketers often look at engagement metrics and growth KPIs, collecting detailed feedback with in-app surveys can often get overlooked. The in-app surveys can help you identify unhappy users and reduce churn proactively. What is an in-app survey? What are the benefits of in-app surveys?

Feedback Software 52

Feedback Software Analytic Tools Research Software Product Research 52

Userpilot

DECEMBER 11, 2022

Is your B2B Product Marketing strategy working for you? Brand positioning, demonstrating your value proposition to other businesses, and making channel decisions; B2B product marketing can become a complex process. Finally, set SMART goals and KPIs or OKRs for tracking your marketing performance.

B2B 98

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Userpilot

MARCH 29, 2023

This article examines what a smiley face survey is, why it’s an excellent tool for collecting feedback and tracking customer satisfaction, and when/how to use them. TL;DR Smiley face surveys use smiley faces as answer options to measure customer satisfaction. It attracts honest feedback.

Product Research 98

Product Research User Testing Customer Feedback Feedback Software 98

Userpilot

MARCH 14, 2024

Looking for an effective SaaS reporting tool and wondering if Heap is the best option for your SaaS company? In this article, we’ll delve into precisely that – helping you determine whether Heap is the ideal choice for your SaaS reporting needs. Looking for a Better Alternative for SaaS Reporting?

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Reporting Tools 52

Userpilot

AUGUST 14, 2023

For most SaaS businesses, a product satisfaction survey can be the heart of a user research process. Which gauges how users feel about product performance and what they value the most. They’re useful to gather both quantitative and qualitative feedback to get data that you can act on. PMF surveys.

Product Research 97

Product Research Data Visualization Analytic Tools Feedback Software 97

Userpilot

DECEMBER 31, 2022

Are you curious about what the average churn rate for SaaS is? SaaS businesses are typically subscription-based, where they should provide continuous value to customers and ensure repeat purchases. Thus, one of the most important goals for SaaS companies is to reduce churn and retain as many existing customers as possible.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

JULY 8, 2021

Invented in 2007 by Dave McClure, pirate metrics is a framework that is still used by businesses to measure and optimize customer interaction across their lifecycle. But how does the pirate metrics framework work for SaaS and how can it help drive growth? R – Revenue : users conduct some monetization behavior.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Framework 98

Userpilot

JULY 25, 2022

Customer onboarding challenges are something every SaaS owner or product manager will face at some stage of their career. Because onboarding is such an important area to get right, it’s critical to have a framework (and the tools) to overcome them. What are customer onboarding challenges?

Feedback Software 98

Feedback Software Onboarding KPIs Analytic Tools User Testing 98

Usersnap

AUGUST 26, 2021

There are two reactions to receiving customer feedback: “yippie!” or “ouch…” And while we can’t guarantee you 100% positive feedback, we do have some proven strategies and tactics to help you join those 84% of digital companies that prioritized working on customer experience and recorded an increase in revenue.

Feedback Software 119

Feedback Software User Testing Customer Feedback Data Visualization 119

Userpilot

APRIL 13, 2022

Click tracking is an essential method for uncovering weak spots in the product UX and the user flow by analyzing how users engage with your UI. You first have to understand the basics of click tracking and work with different tools that track in-app engagement. tools to use to capture user clicks.

Analytic Tools 98

Analytic Tools Data Visualization Feedback Software Customer Feedback 98

Userpilot

AUGUST 10, 2022

What is customer insight, and why is it essential for SaaS companies? As a product manager, you should collect customer insights to understand how users feel about your products and services. What part of the user journey makes them happy or upset? are examples of active feedback.

Data Visualization 98

Data Visualization Customer Feedback User Testing Customer Experience 98

Userpilot

JANUARY 9, 2023

We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS. Product personas are fictional characters that represent real users. Start by collecting basic user details via user persona surveys at sign-up.

Feedback Software 98

Feedback Software Research Software Analytic Tools User Testing 98

Userpilot

APRIL 25, 2024

Exploratory research is one of the initial steps in the marketing research process. If you are seeking insight into how marketing research can influence the trajectory of your SaaS, then you have come to the right place! For SaaS product managers, market research, including competitive analysis, is crucial.

Research Software 52

Research Software User Testing Data Visualization Market Research 52

Userpilot

SEPTEMBER 2, 2021

Acquisition, activation , adoption , retention , revenue , and referral are the six pirate metrics for measuring growth in the SaaS industry. Before pursuing diversification or new product verticals, you must first conquer your existing market. What is a growth strategy in SaaS? How is SaaS growth measured?

Feedback Software 98

Feedback Software Research Software User Testing Onboarding KPIs 98

Userpilot

JUNE 6, 2023

Our ultimate guide to product data analytics explores: The most relevant metrics teams should track. And, how to analyze product usage data to enhance the product experience. We also look at various tools that can help you harness the power of analytics to drive your product growth. What is product data analytics?

Data Visualization 88

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 88

Userpilot

FEBRUARY 22, 2024

Thus, it only makes sense that you work hard to retain any customer that makes a purchase. This article will walk you through 15 practical strategies to improve customer retention , boost loyalty, and ensure customer satisfaction. What is customer retention? Why is retaining customers important in SaaS?

Analytic Tools 52

Analytic Tools Feedback Software Research Software User Testing 52

Userpilot

OCTOBER 1, 2021

There are few more important topics than personalized onboarding for SaaS businesses that want to form a genuine, win-win relationship with their customers. Unfortunately, there are many SaaS companies that try so hard to be personal that they end up seeming desperate, or, even worse, downright creepy. Jake is furious.

Analytic Tools 115

Analytic Tools Feedback Software User Testing Data Visualization 115

Userpilot

NOVEMBER 27, 2023

The churn rate refers to the percentage of customers discontinuing their subscriptions during a given time period. There are two types of churn to look out for: customer churn and revenue churn. A good SaaS churn rate varies by industry and growth stage, but generally, a 5%-7% annual churn is acceptable for established companies.

Product Research 102

Product Research Data Visualization Feedback Software Analytic Tools 102

Userpilot

MARCH 14, 2023

TLDR; With user segmentation, you divide users into groups based on their shared characteristics (i.e. JBTDs, user roles, etc.). In SaaS, user segmentation is more granular than customer segmentation : customers are accounts and users are individuals within an account.

Analytic Tools 98

Analytic Tools User Testing Customer Feedback Feedback Software 98

Userpilot

SEPTEMBER 16, 2022

What is a beta testing feedback form template? How can you customize it to gather valuable feedback from users? Beta testing is one of the most effective ways to gather feedback on a product , but getting useful feedback and handling beta testers is not always as easy as it sounds.

User Testing 97

User Testing Feedback Software Customer Feedback Product Research 97

Userpilot

OCTOBER 24, 2022

There are a huge variety of different survey templates to choose from: signup flow, welcome screen , pain points, validating assumptions, churn, and long-form (just to name a few). What is a user persona? A user persona is an abstraction or representation of a specific type of user of your product.

User Testing 98

User Testing Research Software Customer Feedback Feedback Software 98

Userpilot

JANUARY 22, 2020

As more and more SaaS companies attempt to increase customer loyalty, more and more ways of measuring it are developed. In fact, 55% of companies around the world use NPS to measure customer loyalty and satisfaction. It’s since become a popular way of measuring customer satisfaction. Key takeaways.

Analytic Tools 134

Analytic Tools Feedback Software Research Software Data Visualization 134

Userpilot

FEBRUARY 4, 2022

If you ask any sales rep, they’ll all tell you the same thing: the SaaS sales process is absolutely grueling! Today, we’re going to walk you through the top techniques you should implement into your SaaS sales strategy. SaaS sales can be broken down into three models: self-service, transactional, and enterprise.

Feedback Software 98

Feedback Software Research Software Reporting Tools Onboarding KPIs 98

Userpilot

APRIL 19, 2024

From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. You will learn effective techniques for collecting and analyzing data , with practical tips on applying your findings to benefit your SaaS. Product trials. Interviews.

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Usersnap

JANUARY 18, 2024

These leaders understand that a streamlined NPS tool distills vast customer sentiment into actionable data, guiding strategic decisions. By leveraging precise questions, they unlock insights into consumer loyalty, driving product refinement and fostering market edge. Why is NPS only one question?

Data Visualization 52

Data Visualization Product Research Customer Feedback User Testing 52

Userpilot

MARCH 29, 2024

Poor product-market fit. Ineffective marketing/poor marketing strategy. Complicated product. Slow response to customer queries. Reasons for funnel leaks at the bottom: Insufficient in-app guidance. Repair tips for top-of-the-funnel leaks: Identify your best marketing channels with web analytics tools.

Data Visualization 105

Data Visualization User Testing Analytic Tools Feedback Software 105

Userpilot

JULY 14, 2021

There are plenty of all these blogs “15 alternatives to {Brand Name} that are equally good” that are…plain wrong. Written by content writers who have never used any of those tools, and frankly – have no clue what they are talking about. Because we’re just a different kind of onboarding tool! ?????. There are two.

Analytic Tools 105

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 105

Userpilot

MARCH 14, 2024

Looking for an effective user behavior analysis tool and wondering if Heap is the best option for your SaaS company? In this article, we’ll delve into precisely that – helping you determine whether Heap is the ideal choice for your user behavior analysis needs. Let’s get started! But it isn’t without flaws.

Data Visualization 52

Data Visualization Analytic Tools Technical Review Feedback Software 52

Userpilot

JUNE 14, 2021

Build your marketing automation strategy in five steps: map the user journey stages , identify repeating tasks that can be automated, set your marketing automation strategy goals, pick the right tool for the job, and measure success to learn and improve. Why is having a marketing automation strategy important for SaaS?

Feedback Software 52

Feedback Software Analytic Tools Strategy Marketing 52

Userpilot

JULY 27, 2022

Ever wondered why product lifecycle marketing is that important for SaaS? Every product goes through a life cycle from the moment it enters the market until the end. The marketing plan must include strategies for every phase of a product’s lifecycle to be successful.

User Testing 98

User Testing Feedback Software Analytic Tools Research Software 98

Userpilot

OCTOBER 26, 2021

It's in the interest of every SaaS team to ensure that any customer using their product experiences as much value as possible. Whether good, bad, or something in between, the sum total of the interactions a customer has with a product can be described as their "product experience."

Customer Experience 98

Customer Experience Analytic Tools Feedback Software Onboarding KPIs 98

Userpilot

JANUARY 8, 2021

Some industries like SaaS will have an average NPS of 30. Depending on how you implemented the survey-and your actual product-you will be left with a variety of responses. 0 (not at all likely) meaning that they would rather recommend Crocs as a fashion choice than your product to their colleagues. What is NPS?

Analytic Tools 93

Analytic Tools Feedback Software Data Visualization Weak Development Team 93

Userpilot

APRIL 20, 2021

One of the biggest challenges when implementing in-app marketing to drive product engagement is knowing which experience to trigger and when. So when it comes to software products, why do we ambush users with product tours , tooltips and checklists all at the same time? What is user journey analytics?

Analytic Tools 98

Analytic Tools Data Visualization Feedback Software User Testing 98