The Secret PM Handbook

FEBRUARY 9, 2018

Marketing Uses Product Knowledge To Know Who To Target. The job of Marketing is to find people to buy your product. Marketing creates programs create awareness, interest, desire, and get prospects to take action. Product Management does the research to determine that there is a problem that can be solved.

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Data Visualization Reporting Tools Research Software User Testing 186

Userpilot

FEBRUARY 25, 2024

Funnel analysis examples can help product managers find the missing puzzle pieces to improve user journeys. From marketing funnel analysis to review funnel analysis, this article shows you the most important funnels for SaaS. This lets product managers and marketers track how users progress through each stage.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Reporting Tools 105

Userpilot

OCTOBER 15, 2023

Main product analytics metrics to monitor include activation rate, product adoption rate , user engagement rate , customer retention rate , and customer lifetime value. When choosing an analytics tool, look out for real-time data reporting, intuitive UI, custom dashboards, integrations with other tools, and flexible pricing plans.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 105

Userpilot

OCTOBER 5, 2023

Stakeholders across the organization, including marketing , sales, product managers , customer success teams, finance, and senior leaders , monitor the CAC payback metric to optimize strategies and inform decision-making. You’re doing well if you manage to get within the 5-7 month bracket.

Feedback Software 105

Feedback Software Onboarding KPIs Analytic Tools Customer Experience 105

Userpilot

APRIL 14, 2023

Which of the currently available digital adoption platforms is the best choice for product, marketing, and customer success teams in 2023? By segmenting them, you’d be able to customize their dashboards and give them workout recommendations matching their preferences. Maybe something completely else? G2 rating: 4.4

Analytic Tools 98

Analytic Tools Feedback Software Reporting Tools Data Visualization 98

Userpilot

JULY 31, 2023

In this article, we discuss Pendo’s use cases, main features, pricing, limitations, and how it can help your product grow. TL;DR Pendo is a product growth platform for product , marketing , customer success , and UX design teams. Pendo dashboard. Userpilot dashboard. Let’s get right to it!

Data Visualization 97

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ProductPlan

OCTOBER 6, 2022

So if you are looking to launch a new product or feature, you are prepared with some tips to reduce that blank page anxiety. Start with your company and product mission and vision. To fully realize this and empower product teams to change the world through their products and the people they serve, ProductPlan is more than roadmapping.

Product Research 88

Product Research User Testing Research Software Feedback Software 88

Indicative

SEPTEMBER 4, 2018

352 billion dollars: that’s how much businesses worldwide spent on enterprise software in 2017. This is especially true for marketing and product professionals. Business leaders have to understand that just buying business intelligence software for marketing or product development does not mean they will know how to use it.

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The Product Coalition

JULY 28, 2020

The role of a Product Owner/Manager/Strategist is to help startups capture and transform customer insights into full product experiences that in turn increase customer satisfaction, loyalty, retention, and the business values. Please consider subscribing to our publication and sharing it in your circles.

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Data Visualization Analytic Tools Startups User Testing 78

Indicative

SEPTEMBER 7, 2018

352 billion dollars: that’s how much businesses worldwide spent on enterprise software in 2017. This is especially true for marketing and product professionals. Business leaders have to understand that just buying business intelligence software for marketing or product development does not mean they will know how to use it.

Data Visualization 71

Data Visualization Feedback Software Dashboard User Testing 71

Userpilot

APRIL 25, 2024

Effective market research combines both qualitative methods, which explore consumer motivations, and quantitative methods, which provide measurable statistics, to create comprehensive insights that guide business strategy and decision-making. For SaaS product managers, market research, including competitive analysis, is crucial.

Research Software 52

Research Software User Testing Data Visualization Market Research 52

Userpilot

JULY 22, 2021

Appcues is a popular product adoption platform /user onboarding tool that also offers basic user analytics and sentiment tools for SaaS. This makes it helpful for a beginner Product Marketing Manager/Product Manager looking to build their first product tour: ??. How to build Appcues product tours?

Analytic Tools 98

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 98

Userpilot

MARCH 11, 2022

We will go over three vital ones in this section and why we believe every product marketer should be tracking them. Product and feature engagement analytics. Userpilot’s dashboard. You can also generate analytics based on what features users engage with inside the product—all without writing a line of code.

Analytic Tools 98

Analytic Tools Data Visualization Feedback Software Reporting Tools 98

Indicative

JANUARY 25, 2021

For product managers at companies offering freemium mobile apps and trials, turning free users into paid ones is often a primary goal. While plenty of marketing and sales ink is spilled in that effort, the key is data. The answer to which features encourage free users to upgrade lies in your data. Amazon Redshift.

Data Visualization 64

Data Visualization Analytic Tools Customer Experience User Testing 64

Sachin Rekhi

FEBRUARY 16, 2020

Mastering the craft of product management is no easy task. I instead define a product manager as driving the vision, strategy, design, and execution of their product. It's equally important for product managers to think about each of these four dimensions as having a concrete set of deliverables.

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Userpilot

JANUARY 31, 2024

Do you sit at night wondering how your users interact with your product? You can get the answers you need simply from product management analytics tools. To help you know which tool to use, this article will cover the ten best product analytics tools. Why are product analytics tools important? Do they like it?

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Reporting Tools 105

Gainsight

MAY 13, 2020

Tableau has seen success from its customers including Chipotle and Lenovo using Gainsight powered dashboards to unlock data that help them make key decisions in their respective businesses. As they put it “ most enterprise software sucks because product teams design it based on feedback from buyers. Bobby Cooper, Sr.

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Data Visualization Feedback Software Analytic Tools User Testing 59

Mironov Consulting

JUNE 28, 2018

I’m often asked by B2C product managers how B2B companies are different, or about switching between the two. Here are some thoughts on company-wide structural differences and how we product managers get our work done. It’s a more precise, if less emotional, version of a May talk for Lean Product/UX SV meetup.

Enterprise 105

Enterprise User Testing Data Visualization Product Research 105

Userpilot

MAY 20, 2024

Here are some of the best product growth tools for user adoption : Userpilot is the best product-led growth tool for web apps. Pendo is the best product adoption software for mobile apps. ClickUp is the best project management tool for SaaS companies. Track your product metrics with Userpilot’s dashboards.

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

Userpilot

JANUARY 18, 2021

To cap it all, the product tour at the beginning is boring, bureaucratic — and compulsory. His company actually has the funds to become an enterprise customer. He quits before he has had a chance to experience the value of the product. Activation is about getting the user to EXPERIENCE the value of the product.

Analytic Tools 97

Analytic Tools Feedback Software Data Visualization Customer Experience 97

Userpilot

JULY 17, 2023

SurveySparrow focuses on improving overall customer experience with an executive dashboard and conversational forms. Analyze with the Analytics Dashboard in Userpilot. Enterprise: It offers custom pricing and usage limits, with unlimited members, localization, and more. Userpilot Plans. Rating Userpilot has a high rating of 4.6

Feedback Software 19

Feedback Software Data Visualization Customer Feedback Analytic Tools 19

Userpilot

JANUARY 13, 2021

This will allow you to customize the onboarding flow to the needs of each segment of your users – e.g. an agency/enterprise user may be interested in learning about completely different features than an SMB user. Speaking of adoption: why not join our FREE Product Adoption school to learn all about it? .

Research Software 89

Research Software Customer Experience Data Visualization Product Research 89

Userpilot

AUGUST 30, 2021

Which product analytics tools should you be using? And what type of analytics really matters for a product marketing manager? Some analytic tools are confusing, some are difficult to use, and some are downright irritating, making it hard to access the product growth insights you need. Data funnels.

Data Visualization 98

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Userpilot

NOVEMBER 22, 2023

Hubspot customer journey analytics can help product managers tap into the pulse of their target customers. Optimize your marketing investments : With the customer journey analytics feature on HubSpot, you can optimize your campaigns and make smarter budgeting decisions. Operations Hub Professional is available at $720 per month.

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Data Visualization Analytic Tools Customer Experience Customer Feedback 102

Userpilot

MARCH 21, 2023

TL;DR Mixpanel is a product analytics tool that allows product managers easily analyze how people engage with their digital products. The Enterprise plans start at $1,667/month and can serve 1B+ events. It has no free plan but its Growth and Enterprise plans are more competitive than Amplitude or Mixpanel plans.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Reporting Tools 98

Alchemer Mobile

NOVEMBER 10, 2022

Unify data and simplify partner integrations with enterprise-class security and reliability. Developers can remove the pains associated with constantly incorporating new SDKs into an app and focus on delivering products that transform the customer experience. Mobile in-app feedback tools & solutions. Apptentive.

Feedback Software 256

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Userpilot

MAY 26, 2024

You can even check and analyze NPS analytics on your Appcues dashboard. Moreover, localization support is only available in the Enterprise tier. Pricing of Appcues Pricing for Appcues starts at $249 per month, with the platform offering three distinct tiers – Essentials, Growth, and Enterprise.

Feedback Software 52

Feedback Software User Testing Customer Feedback Data Visualization 52

Userpilot

MARCH 15, 2024

No-code growth is a method of achieving product-led growth (using your own product as a lever and revenue growth channel) without coding, using no-code tools. All analytics are only calculated and refreshed once every 10 minutes, so you’ll need to wait for dashboards to be updated before checking metrics.

Analytic Tools 52

Analytic Tools Data Visualization Feedback Software Software Review 52

Userpilot

MAY 12, 2024

Here are Userpilot’s top product analytics features : Feature tagging : Userpilot’s click-to-track feature tagger lets you view how many times a feature has been used and by how many users to measure its adoption. Users on the Starter plan can add up to 10 feature tags while those on the Growth or Enterprise tier can create unlimited tags.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Reporting Tools 52

Userpilot

MAY 12, 2024

TL;DR Amplitude is a powerful analytics tool that gives organizations in-depth, real-time insights into product usage and user behavior. With Amplitude, you can create a custom dashboard to collate multiple charts and reports on a single page. Are you wondering if Amplitude is the right product analytics tool for you?

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Reporting Tools 52

Userpilot

DECEMBER 12, 2022

How can product managers and other members of the product team benefit from Userpilot product growth insights ? Userpilot is a product growth platform that allows you to harness user data to drive customer engagement and product adoption. And what about product marketing managers or product launch managers

Data Visualization 98

Data Visualization Analytic Tools Customer Feedback Feedback Software 98

Userpilot

MARCH 16, 2024

The platform is built keeping the compliance, scalability, and security needs of enterprises in mind. With powerful features like workflow automation and analytics , you can use it to grow your enterprise. The platform is built keeping the compliance, scalability, and security needs of enterprises in mind.

Analytic Tools 52

Analytic Tools Feedback Software Software Review Data Visualization 52

Userpilot

APRIL 14, 2024

It should be capable of tracking both client and server-side events so you can have a better understanding of how users interact with your product. Analytics dashboards : These include no-code reports and dashboards that you can easily build to draw meaningful insights from collected data. User profile with top event data.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software User Testing 52

Alchemer Mobile

MAY 19, 2021

Unify data and simplify partner integrations with enterprise-class security and reliability. Developers can remove the pains associated with constantly incorporating new SDKs into an app and focus on delivering products that transform the customer experience. Mobile in-app feedback tools & solutions.

Feedback Software 236

Feedback Software Data Visualization User Testing Customer Feedback 236

Userpilot

MARCH 4, 2021

With so much customer feedback software on the market, it’s important to take a step back and establish your key decision-making criteria before testing out different tools. You should consider the following: SMB or Enterprise? Delighted Dashboard. Feedier Dashboard. Promoter Dashboard. What we like. What we like.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Userpilot

APRIL 14, 2024

It should be capable of tracking both client and server-side events so you can have a better understanding of how users interact with your product. Analytics dashboards : These include no-code reports and dashboards that you can easily build to draw meaningful insights from collected data. User profile with top event data.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software User Testing 52

Userpilot

AUGUST 29, 2021

With cross-platform tracking, real-time analytics, powerful behavioral analytics , enterprise-level security measures, and solid customer support, Amplitude Analytics is a powerful analytics solution designed to meet the requirements of modern-day product and growth teams. Amplitude Analytics dashboards. Source: Amplitude.

Data Visualization 98

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