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Effective customer engagement is business critical – insights from Harvard Business Review Analytic Services

Intercom, Inc.

Creating quality customer experiences has always been important for retaining customers. Now, during this time of economic uncertainty and against a competitive landscape, effective customer engagement is business critical. Below, we take a deeper dive into the report’s key data and trends.

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Tools of the Trade: Visualizing Discovery with Opportunity Solution Trees

Product Talk

The opportunity solution tree helps visualize all the work that goes into continuous discovery. And while opportunity solution trees have become increasingly common among product teams, there’s still plenty of room for customization, both in the way you set up your trees and the tools you use to build them.

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What are Customer Pain Points and How to Properly Address Them

Userpilot

Customer pain points are important to reveal when you want to improve product engagement and grow fast. If you can fix customerspain points, you’ll be well on your way to improving their overall customer experience. In this article, we’ll cover: What are customer pain points?

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What is Customer Sentiment Score & How to Measure It?

Userpilot

The customer sentiment score can help you tell how well-perceived your brand is. Let’s explore the customer sentiment score, how to measure it with user feedback , and what strategies you can execute to elevate the customer experience. But how can you measure and improve it? A good sentiment score varies by industry.

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User Needs Analysis Example to Help You Identify Customer Needs

Userpilot

Have you been struggling to engage users and keep them coming back to your product? Or are you looking for ways to expand your user base to new demographics? In either case, using a product analytics tool to perform user needs analysis is the way to go. Let’s take a closer look.

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User Activity Trend: What Is It & How to Track It

Userpilot

A user activity trend can provide key insights into changing user behavior and help you increase conversion rates and product engagement. In this article, we’ll dig deeper into what user activity trends are and outline the key tips to monitor them. We’ll also discuss a few useful tools to analyze user activity.

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Customer Experience Specialist Salary [+ Resources to Advance]

Userpilot

Understanding the salary landscape for customer experience specialists is crucial whether you’re entering the field or looking to advance your career. TL;DR A customer experience (CX) specialist is a professional responsible for ensuring customers have positive interactions with a business/brand throughout their lifecycle.