Brian Balfour

AUGUST 3, 2017

This is part five in a series about 4 Frameworks To Grow To $100M+. As a result they've differentiated their product on the things that enterprise customers care about: customization, security, and scale (that's their Market Product Fit). Because of that, they use Outbound Sales to sell (Product Channel Fit).

Marketing 57

Marketing Outbound User Testing Reporting Tools 57

Intercom, Inc.

JULY 29, 2021

If there’s anything we’ve learned when it comes to working in hypergrowth startups is that you’re not really supposed to have it all figured out on the first try. We have business development doing inbound and outbound. A framework for choosing the right company. It’s the same framework when BrowserStack called.

Feedback Software 223

Feedback Software Reporting Tools Customer Experience Weak Development Team 223

Userpilot

AUGUST 23, 2023

Value chain analysis matters most to startups who don’t have much initial data to work with. Monitor product usage to identify primary and secondary activities Looking at product usage is a crucial part of building a value chain framework, as it will show you how customers are currently using your software. Competitive advantage.

User Testing 98

User Testing Customer Feedback Feedback Software User Friction 98