Mind the Product

DECEMBER 2, 2022

This spotlight session was sponsored by Pendo at #mtpcon London 2022. Here, Hannah Chaplin and Niamh Jones discuss how we can turn customer success into product success – both crucial factors for a brand’s growth and product performance. Watch this video or read on for key highlights from the talk. Why product teams should care [.] Read more » The post Turning customer success into product success by Hannah Chaplin and Niamh Jones appeared first on Mind the Product.

Branding 147

Branding Product Management Product Manager Management 147

Product Management University

DECEMBER 2, 2022

If you’re in product marketing or product management, you’re likely familiar with the concept of user personas and buyer personas. These terms might even be used interchangeably in your organization to describe a product’s customers. However, user personas and buyer personas are distinctly different. Both represent different needs of the same organization.

B2B 130

B2B Customer Experience User Testing Customer Feedback 130

The Product Coalition

DECEMBER 2, 2022

I’ve had some dark days as a Product Manager. Here are a few tricks I’ve learned to help with the toughest days. Simplify You can’t pull a rabbit out of your hat, work miracles and have the perfect information available out of nowhere. All you can ever do is make the best decision in light of available information. If you need new information, work out what you can and can’t reasonably acquire.

Product Management 140

Product Management Product Manager Management Management 140

Johanna Rothman

DECEMBER 2, 2022

On the ANE panel last night, an agile coach asked, “What's my path forward as an agile coach? What do I do next?” That's a great question and one each coach might ask, to make sure they continue to add value to the client. (Internal or external, all coaches have clients.). I said that if the coach wanted to move up the hierarchy in the organization, the coach needed some form of management experience.

Agile 110

Agile Customer Experience Weak Development Team Consulting 110

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Data Visualization

Emerge Insights

DECEMBER 2, 2022

There are plenty of tools we utilize in the lifecycle of digital product design UX to understand customers. They are essential not only in creating a fluid experience for first-time customers, but also for improving the experience for the existing customers. Understanding how to most effectively create clarity and focus for customers as they perform […].

Customer Experience 52

Customer Experience UX Customer Feedback Product Research 52

Reveal

DECEMBER 2, 2022

Reveal Embedded Analytics. Integrating an embedded analytics solution into your software comes with tremendous opportunities to expand your business and drive new revenue streams. Thanks to the plethora of benefits that embedded analytics can bring to your businesses, you can easily monetize your data analytics offering by providing certain analytics features and functionalities as an add-on to drive even more revenue opportunities. .

Data Visualization 94

Data Visualization Analytic Tools Reporting Tools Customer Experience 94

Gainsight

DECEMBER 2, 2022

This article was originally published in CIO. . It’s said that every company is now, at least partly, a software company, which is undoubtedly changing the IT landscape. As a result, Product Managers (PMs) have more opportunities and are more important than ever. Yet it’s often wondered, by everyone from the Chief Information Officer to the Help-Desk Technicians: What exactly does a PM do?

Data Visualization 52

Data Visualization Product Research Product Management Product Manager 52