Mon.Sep 18, 2023

article thumbnail

Product Marketing vs Growth Marketing: What Are the Differences?


The Product Marketing vs Growth Marketing discussion isn't just about specific tasks and to-do lists, but about how they cultivate product growth to achieve business objectives. But what are those philosophic differences and how do they affect their day-to-day responsibilities? Well, let's understand the unique roles of PM and GM in the context of SaaS businesses.

article thumbnail

The key to OKRs: London highlights

Mind the Product

A look at some of the key lessons that we’ve learned about OKRs from the #mtpcon stage over the years Read more » The post The key to OKRs: London highlights appeared first on Mind the Product.


Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Benefit From Big Data Analytics: 7 Real-World Examples

The Product Coalition

90% of the world’s data has been created in the past 2 years, and businesses spend more than $180 billion annually on big data analytics. Since our first ancestors began writing on parchment, data has been an integral part of the human experience. From monitoring the complex movements of the planets to more fundamental tasks such as bookkeeping, data has shaped our evolution.

article thumbnail

Shubhansha Agrawal: From engineering to product

Mind the Product

In this product profile, we speak product leader, Shubhansha Agrawal about transitioning from a career in engineering into product. Read more » The post Shubhansha Agrawal: From engineering to product appeared first on Mind the Product.

article thumbnail

The Best Product Strategy Is a Customer-Facing Portfolio Strategy

Speaker: John Mansour - President, Product Management University

You know that sinking feeling. You’ve come up with a winning product strategy, everyone’s on board and energized, and you’re halfway down the path to execution only to have it submarined by something someone convinced your leadership was more strategic! It’s a scenario that’s all too familiar and it exemplifies one of the biggest struggles with individual product strategies.

article thumbnail

455: Stop making these mistakes when trying to get your next product job – with Erika Klics

Product Innovation Educators

How to stand out as an applicant for a product management position We are talking with Erika Klics. Erika is a former Head of Talent for tech companies who became a Job Search Strategist for startup and scaleup Directors, VPs, and department Heads for Product Management and other functions in tech. She sent me an email message that got my attention, and I’d like to read part of it.

More Trending

article thumbnail

Offshore Development Center: How To Build ODC The Right Way

TurnKey Labs

Climate change causes one type of drought. Incessant demand for software development causes another: a constrained supply of talent. A Korn Ferry report estimates that by 2030 there will be a talent shortage of more than 84 million experts. Already, 54% of global technology organizations report that a lack of talent was impeding their progress.

article thumbnail

Problem Statements Solve for Someone

Tyner Blain

There’s a difference between who is exposed to a situation (many people) and who experiences that situation as a meaningful problem they would like to solve (a select few). It is important to not describe a situation as self-evidently bad , but rather to reshape your framing to discuss the problem which attends. Once you start reshaping into a description of a problem, a good problem statement template nudges you towards more in-depth discussion of who is affected.

article thumbnail

Build Great Digital Products with Amplitude


Learn how Amplitude enables engineering teams to quantify their impact every time they ship new code all in one platform.