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UX Research Process: A Step-By-Step Framework

Userpilot

What is the UX research process? It also outlines a 9-step guide on how to conduct UX research for product managers and UX designers. TL;DR The UX research process is a sequence of steps to collect and analyze data on user interactions with the product to better understand their needs and preferences. Book the demo!

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Digital Analytics 101: What Is It and How to Collect Digital Data?

Userpilot

What’s digital analytics? In this article, we also look at different kinds of digital analytics data, how to implement a digital analytics strategy, and the best tools to help you do it! TL;DR Digital analytics allows teams to measure and analyze product performance to improve their digital strategy. Are you in?

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The Best Funnel Optimization Tool for SaaS [Top 10 Compared]

Userpilot

In this article, we look at 10 product analytics tools that you should consider when making your choice. HubSpot is a comprehensive marketing, sales, and customer service platform that allows you to optimize your sales and marketing funnel, with features like custom funnel reports and segmentation. Let’s get right to it!

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UX Analytics 101: How to Collect and Use User Data in SaaS

Userpilot

What does the term UX analytics stand for? How do you perform UX analysis for SaaS and make data-driven decisions? UX analytics refers to analyzing how the users engage with your product UI and how is their overall experience while using the product. What is UX analytics? Get a demo and see how!

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Fintech Customer Experience: How to Measure and Improve It [+ Tools]

Userpilot

You can rig your surveys to be sent periodically like most types of NPS surveys or trigger them after specific events (e.g. after customer onboarding or their first transaction within a trading and lending services platform). This creates a feedback loop that you can use to drive continuous improvement.

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What User Onboarding Metrics To Track and How To Use Onboarding Analytics To Optimize Them?

Userpilot

So let’s see what these metrics are and how you can leverage user onboarding analytics to optimize them. TL;DR User onboarding is the process that users undergo to adopt your product or service. Provide in-app self-service support with a help center and discover where users get stuck. Book a demo to learn how.

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Why marketers should choose Mixpanel over Google Analytics 4 (GA4)

Mixpanel

For marketing teams focused on getting more user traffic and signups, Google Analytics has been the tool of choice. This is why we launched Mixpanel Marketing Analytics. If you want to skip right to seeing for yourself how Mixpanel Marketing Analytics works, you can play around with our public Board here.