Mixpanel

OCTOBER 5, 2021

The good news is that many technical quirks tend to follow certain patterns that can be easily spotted—even by non-engineers. Here are four technical hiccups associated with corrupt event tracking data, how to spot them, and what to do about them. As they say—garbage in, garbage out. Event stuttering. Disjoint event duplicates.

Technical Cofounder 98

Technical Cofounder Data Visualization Analytic Tools Events 98

Mixpanel

JANUARY 3, 2022

Engineers are always looking for ways to differentiate themselves. As data-driven product development continues to balloon in popularity, so does the need for accurate and sophisticated implementation of analytics tracking in software products. Here’s just one example in a SwiftUI app. You’d be celebrated.

Analytic Tools 59

Analytic Tools Data Visualization Engineering Weak Development Team 59

Mixpanel

FEBRUARY 3, 2022

This is a very compelling story (especially if you’ve got only one or two engineers or developers on your team who may or may not include yourself). For example, let’s say you’re on the verge of launching a new dating app and you get a handful of complaints from your beta users. Sure you would.

Analytic Tools 64

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Mixpanel

MAY 19, 2022

Notifications and messages received are great examples. For example, imagine you just opened a messaging app like Apple Messages. For example, you may have released a new feature in a notes app that allows users to quickly capture scans of documents with their smartphone camera. Yay for event tracking!

Analytic Tools 105

Analytic Tools Events Data Visualization Technical Cofounder 105

Mixpanel

SEPTEMBER 15, 2021

And that makes it possible to get into all the benefits of a sophisticated platform like Mixpanel with little technical risk—even if for only a trial run and/or to use it alongside other tools like GA. For example, let’s say you wanted to track when a user shared something from your app to another app.

Analytic Tools 101

Analytic Tools Data Visualization Technical Cofounder Events 101

Mixpanel

MARCH 3, 2022

Let’s, for example, imagine you have a mobile fitness app, and you just added the ability for users to chat anonymously with each other as a tab within the app. In the chat feature example earlier, we were tempted to conclude it was a feature not worth pursuing because we had data to show that nobody was using it.

Data Visualization 114

Data Visualization Analytic Tools Technical Cofounder Weak Development Team 114

Mixpanel

OCTOBER 21, 2021

While our above example TaskRowTapped has only three parameters, plenty of events in the real world can end up having a number of parameters that are uncomfortably long in length. He’s also given technical interviews to 1,400 software engineers who have gone on to accept roles at Apple, Dropbox, Yelp, and other major Bay Area firms.

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