Enterprise Onboarding KPIs Product Marketing Startups 
The Product Coalition
DECEMBER 13, 2021
Many startups with an ordinary product make the way to growth and scalability whereas others with great products fail to survive. What is wrong with these startups? Both product and product strategy should fall in place to make the startup sustainable and help them to grow.
The Product Coalition
MAY 9, 2023
There’s lots of writing about Product Led Growth (PLG). Yet I’ve read relatively little about the key question: when should a startup even try to take the PLG route? Specifically, if you’re planning on enterprise contracts of $10k+ a year, those are almost impossible to do with PLG. To PLG, or not to PLG? To PLG later?
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Userpilot
JULY 17, 2023
How to choose the right product team structure for your SaaS? We also look at: Responsibilities of product teams Key roles you may want to include Different ways to structure your team Examples of different structures Let’s get right to it! In structure by metrics, different teams work to improve different KPIs.
Userpilot
DECEMBER 18, 2022
Which Product Trends will take 2023 by storm? After the overnight success of Chat OpenAI, it’s no wonder predictions related to using AI and machine learning to increase our understanding of user behavior , greater automation of low-level tasks , and GPT-4 dominate Product Managers’ and Marketers’ projections for the upcoming year.
Userpilot
JULY 14, 2021
They are not helping you – the potential user; they are not helping our smaller competitors, who find themselves juxtaposed with enterprise software for a completely different user persona, and it’s not helping us – when we get leads that want something we can’t offer anyway. Choose Pendo if you need mobile app onboarding.
Userpilot
OCTOBER 15, 2023
Marketing your SaaS is a complex task involving many roles, one being a growth marketer. But you may be thinking, what exactly is the role of a growth marketer, and how do they help grow your product ? The structure of a growth marketing team depends on the size and needs of your company.
Userpilot
MAY 8, 2023
While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. New SaaS apps, tools, and products are constantly being released, which makes it harder for a SaaS business to stand out.
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