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Your Audience’s Real Roadmap Questions

Mironov Consulting

Remember that outbound marketing teams are focused on generating interest among customers at the top of the funnel and in the renewal cycle. ” It’s a rare executive who doesn’t push her/his VP Engineering or CTO hard on productivity, hiring ramps and fanciful notions about increased commitments leading to better outcomes.

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Kevin Indig on searching for meaning and the meaning of search

Intercom, Inc.

And I’m a writer of a newsletter called Tech Bound, in which I hone in on marketing strategies and customer acquisition. I’d love to dive into what those strategies were like, especially first at Atlassian, particularly because they had no sales team. Atlassian does not have an outbound sales team.