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The Perfect World and the Real World of Product Research

The Product Coalition

Twenty five mini-research ideas for finding something meaningful to work on. In the perfect world, product managers have all the time, resources, and skills to do impeccable, in-depth market and user research. So let’s talk about mini-research. Think of research as digging for gold.

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UX Strategy: What is it and How to Create One

UX Planet

UX professionals often focus on mastering practical skills such as UI design, user research, and usability testing. That’s why UX strategy is a crucial skill any seasoned UX professional should master. A strong UX strategy ensures that user-centered principles and insights are integrated with the business strategy.

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Role of a Product Manager: Unraveling the Key Responsibilities & Role in Business Success

Sequent Learning

Tasked with strategizing, planning, and executing product initiatives, they’re the visionary behind the product’s success. They delve deep into market research, analyzing customer needs and market trends, translating these insights into product features and enhancements.

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F Customer Feedback

The Product Coalition

Brilliant meeting so many new people and catching up with so many Receptive customers too. It was called: F Customer Feedback Video will be available soon too. F Customer Feedback Hello, I’m Hannah Chaplin the CEO at Receptive. However, customer feedback is actually a huge opportunity for your business.

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You Are Building the WRONG Things in your SaaS product

The Product Coalition

Where SaaS companies get prioritization wrong and a new approach to get it right There are many ways to prioritize what makes it onto your SaaS product roadmap and most of them are incredibly time-consuming and only done by your product teams. There’s a great quote from Richard Banfield’s research into the same area.

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Are you cut out for Product Management?

BrainMates

The core of our Product Manager roles is how value is exchanged. This means being able to quantify the value we bring to both customers and our organisation. Jason Prowd, Director of Product Management at Morning Star aptly describes what we’ve been too obsessed with – “JIRA wrangling”. Trial users. Hate counting?

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Learn the Jobs-to-be-Done (JTBD) Framework: The Best (free and paid) Resources Available Online

Business of Software Conference

The reason is that the JTBD framework (used and applied correctly) helps entrepreneurs, designers, and engineers clearly understand what “job” customers are trying to accomplish. This in turn helps you create products (or features or marketing campaigns) that resonate with customers and align with their goals.