The Product Coalition

JULY 8, 2020

Whether you’re a Product Owner, VP, manager, or UX designer building better products is the #1 responsibility that lies in your hands. To make decisions, product-oriented professionals need data, you know that already. For this first story, we’ll focus on how UX-data (Users + Experience data) can boost any product.

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Userpilot

JULY 16, 2024

While your SaaS company’s success depends on several elements, the most crucial ingredient will always be your product experience. Providing a great product experience helps SaaS companies reduce churn and improve product management metrics like customer satisfaction and customer lifetime value.

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Userpilot

JANUARY 31, 2023

Do you want to track product launch success with relevant KPIs and metrics but don’t know where to start? Product launch metrics provide valuable insights that you can use to improve your product and increase product growth. What is a product launch? What are the phases of a product launch?

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Userpilot

JANUARY 16, 2024

From analyzing market trends to churning user needs and technical feasibility into golden product ideas, there are many benefits of ChatGPT for product managers. A potent tool, ChatGPT has proven to be a strategic addition to the product management toolkit, churning out ideas in even the most unlikely scenarios.

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Userpilot

MAY 17, 2025

Many product teams dont truly understand their app user journey. Wasted ad budgets, failed feature launches, and a flood of support tickets. Tie design, engineering, and marketing research to real user behavior. No surprise, then, that most apps lose 77% of their daily active users within just three days of installation.

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Userpilot

JULY 23, 2024

The product development life cycle is an exciting and complex process. Understanding its different stages can help you transform a simple idea into a finished product. This article will break down the stages of a product development life cycle and tools that can help you deliver a great product.

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Userpilot

SEPTEMBER 14, 2023

How do product management and marketing teams work together to build successful products? TL;DR Product managers define the overall product direction and oversee the entire product lifecycle. Product marketing sits between product development and the market.

Product Research 104

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Userpilot

JULY 31, 2024

In today’s ultra-competitive landscape, your product development strategy is a roadmap that helps you navigate the journey from product idea to market success. In this article, we present a product manager’s guide to creating and successfully executing a product development strategy.

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Userpilot

JULY 16, 2024

As a SaaS professional, you’ve probably asked yourself, “What’s tech product management?” and wondered how it’s different from traditional product management. This guide takes a deep dive into the world of technical product management , showing you how to become one of these in-demand professionals.

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Userpilot

JANUARY 14, 2023

What is product success? What can product managers do to improve their chances of building successful products? How can they measure that their product is on a path to success? Successful SaaS products satisfy user needs and realize organizational business goals. Are you ready to dive in?

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Userpilot

AUGUST 30, 2024

Customer insights enable SaaS teams to understand them better and build products that satisfy their genuine needs. From the article, you’ll learn about different kinds of customer insights (from product analytics and only) and the benefits of gathering them. Let’s dive right in! Book the demo to find out how!

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Userpilot

OCTOBER 17, 2023

Therefore, they are vital for effective product strategies and ensure resource allocation aligns with customer needs. TL;DR Customer insights are deep interpretations of customer’s actions, preferences, and needs based on data like purchase history, social media interactions, customer surveys , etc.

Data Visualization 103

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Userpilot

SEPTEMBER 29, 2022

What exactly is product value? What can product managers do to measure and increase it? Product value is how well your app helps customers achieve their goals compared to competitors. It highlights the benefits of the product and its advantages for the prospective customer. What is product value? Book the demo !

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Userpilot

AUGUST 18, 2024

How do you ensure your AI product not only survives but thrives in this competitive market? A well-crafted go-to-market strategy could be your secret weapon. Best-selling author and go-to-market advisor Maja Voje has helped hundreds of companies, including Google and Rocket Internet, build and grow successful products.

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Userpilot

SEPTEMBER 12, 2022

In a nutshell, there are two types of NPS surveys: transactional and relational. It’s aimed to understand how likely customers are to recommend your product to a friend/colleague on a scale of 1-10. Userpilot can help you create rNPS and tNPS surveys to measure customer loyalty code-free. Book a free demo to get started!

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Userpilot

JANUARY 9, 2024

Any product manager can deploy a feature into production – but what’s the point of all that hard work without getting into the participant’s mind and understanding whether it’s usable or not? There are some drawbacks to consider, too: subjectivity and limited depth of understanding for complex products.

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Userpilot

JUNE 26, 2023

Picking the right product experience platform is an important task for any product manager. In this article, we’ll be conducting an in-depth analysis and comparison of the 15 best tools currently available on the market. Product teams will use all of these to craft a positive customer experience. Let’s dive in.

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Userpilot

NOVEMBER 29, 2023

With the right product research tools, you can dissect vast pools of data, gather actionable insights, and create products that align directly with your user’s needs. But how can you build the right product research tech stack to achieve your product growth goals? Qualtrics. UXPressia. Productboard.

Research Software 104

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Userpilot

JULY 29, 2024

In this comprehensive guide, we’ll demystify marketing analytics, equipping you with the knowledge and tools to get started. We’ll cover everything from identifying key data sources and effective collection methods to analyzing data and making data-driven adjustments to your product marketing strategies.

Data Visualization 105

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Userpilot

JULY 25, 2024

Whether you’re a seasoned professional or new to the field, understanding the nuances of associate product managers is essential for success. TL;DR An associate product manager, or a junior product manager, is an entry-level position for people who are starting out in product management.

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Userpilot

JANUARY 9, 2023

What is a product persona? How can they help product managers build a successful product? We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS. Product personas are fictional characters that represent real users.

Feedback Software 98

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Userpilot

AUGUST 1, 2024

Product marketing is the process of bringing a product to market, and a well-curated product marketing strategy is key to understanding customer needs and driving adoption. TL;DR A product marketing strategy is a roadmap for how a new product will be positioned, priced, and marketed.

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Userpilot

JULY 27, 2023

In this article, we’ve outlined the major roles that move the needle in terms of product growth alongside their KPIs and current salary ranges. Product Manager : In charge of creating product strategy and overseeing the design process, among other things. Average salary: $151,254/yr. Average salary: $111,208/yr.

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Userpilot

OCTOBER 25, 2022

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Are you ready to dig in?

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Userpilot

SEPTEMBER 29, 2023

The product development process is part art, part science, and all important to the success of your SaaS. In this article, we've got a comprehensive review of the entire product development process. While product development describes the process of creating the product itself (i.e. Ready to get started?

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The Product Coalition

JANUARY 26, 2024

Twenty five mini-research ideas for finding something meaningful to work on. In the perfect world, product managers have all the time, resources, and skills to do impeccable, in-depth market and user research. 25 mini-research ideas for inspiration 25 mini-research ideas for product managers 1.

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Userpilot

SEPTEMBER 14, 2022

Knowing how to launch a product successfully is no easy feat – it takes careful planning, execution, and coordination. But when done right, a product launch can significantly succeed your business. So, how do you go about launching a product successfully? Write a positioning statement- how is your product different?

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Userpilot

AUGUST 15, 2023

A product launch marketing plan is more than a simple press release announcing your product. It is the process that guides you to a successful product release. With several product launches occurring every day, you need something special to ensure your announcement doesn’t get lost in the noise.

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Userpilot

AUGUST 29, 2022

Why are marketing data insights critical when making strategic business decisions? With marketing insights, product marketing teams can locate marketing channels that bring the most valuable customers. Product managers can use marketing data to improve customer experience. What is marketing data?

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Userpilot

OCTOBER 29, 2023

We also look at: how to calculate willingness to pay factors that influence it how product managers can boost it Let’s get right to it! TL;DR Willingness to pay (WTP) is the maximum amount that customers are ready to pay for a product, while willingness to accept (WTA) is the minimum amount that would satisfy a seller.

Research Software 105

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Userpilot

AUGUST 20, 2023

.” Over time, companies across different industries have used it as a valuable tool for building successful products. Read on to see how to apply this framework at every stage of your product development cycle and drive product growth. Collect customer feedback with in-app surveys and interviews.

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Userpilot

AUGUST 21, 2024

This article will explore how to collect and analyze it effectively, diving into methods like feedback surveys, product analytics , and more. Trigger contextual customer feedback surveys. Use product usage insights to make data-driven improvements. The secret lies in first-party data. Why is first-party data important?

Data Visualization 105

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Userpilot

JANUARY 10, 2022

In 2022, when the SaaS market is crowded with tons of similar products, the best ones are those who delight their customers regularly. Are still wondering how to keep your customers and make them love your product? 86% of buyers are willing to pay more for a product if they have a better customer experience. No worries!

Feedback Software 98

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Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing. Who are they?

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Userpilot

MAY 5, 2022

What does the product management process involve? Why is it important for product managers to follow them? Product managers lead interdisciplinary product teams to deliver products that bring value to customers. Product managers lead interdisciplinary product teams to deliver products that bring value to customers.

Product Research 98

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Userpilot

OCTOBER 24, 2022

Looking for an NPS program to collect customer feedback and improve their experience with your SaaS product? Net Promoter Score (NPS) is one of the most widely used metrics to measure customer experience. An NPS program is a tool that allows you to conduct NPS surveys and collect feedback from users. What is an NPS program?

Feedback Software 98

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Userpilot

AUGUST 16, 2022

In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business. A marketing experiment is a type of market research to validate the effectiveness of an existing marketing strategy or discover a new one. Make a hypothesis.

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