DISQO

DECEMBER 18, 2018

Any company that wants to survive the current consumer revolution had better strive for perfect product/market fit, because their competition definitely will. Nearly every industry — from digital advertising and media, to finance and travel — has been transformed by a revolution in data.

User Testing 40

User Testing Branding Data Visualization Research Software 40

The Product Coalition

MAY 15, 2019

I wholeheartedly believe that you need to be adaptable to survive today but the further I travel on my own journey the more I wonder if we as an industry are moving past agile. As a result, like many others I too have started to think of myself as more of a “product person” these days?

Product Management 92

Product Management Product Manager User Testing Product Research 92

The Product HQ

APRIL 20, 2024

As product managers, you have to work in a hybrid setting where you manage the strategy and act as an individual contributor. That means a better grasp of market research, a deep understanding of the bigger picture, and an understanding of how it affects the product management department.

User Testing 52

User Testing Research Software Feedback Software Analytic Tools 52

Under 10 Consulting

MAY 10, 2020

Common job titles and responsibilities for successful product management and marketing teams. The most successful teams are comprised of three roles: a strategic product manager, one or more technical product owners, and a market-facing product marketing manager. Product Strategy Manager.

Reporting Tools 52

Reporting Tools Research Software Analytic Tools Data Visualization 52

Intercom, Inc.

OCTOBER 15, 2020

People keep talking about product market fit. To me it felt very product-ish and as if we’re saying, “How do we actually help customers make those trade-offs, as opposed to design the ideal product experience, which to be honest doesn’t exist? I think the other part is marketing. Unpacking the language.

Research Software 265

Research Software Feedback Software User Testing Customer Experience 265

Under 10 Consulting

MARCH 7, 2019

Common job titles and responsibilities for successful product management and marketing teams. The most successful teams are comprised of three roles: a strategic product manager, one or more technical product owners, and a market-facing product marketing manager. Product Strategy Manager.

Reporting Tools 40

Reporting Tools Research Software Analytic Tools Data Visualization 40

Userpilot

MARCH 6, 2020

After discovering the world of Digital Product in CRM & E-Commerce working for CHANEL in London, I started reading around the world of Product Management in the IT/Tech industry. So I ended up working in Telco, on bt.com products for a few years! And it was clear right away that Product was the right path for me.

Research Software 133

Research Software Analytic Tools Feedback Software Reporting Tools 133

Mixpanel

AUGUST 3, 2023

When you think about this in a marketing context, it creates a divide between what your audience says they want and what they actually want: the actions they take. That’s the real trick for marketers. All the market research and customer interviews in the world will be limited by what people say, and maybe even what they think.

Analytic Tools 52

Analytic Tools Data Visualization Customer Experience User Testing 52

Mixpanel

AUGUST 3, 2023

When you think about this in a marketing context, it creates a divide between what your audience says they want and what they actually want: the actions they take. That’s the real trick for marketers. All the market research and customer interviews in the world will be limited by what people say, and maybe even what they think.

Analytic Tools 52

Analytic Tools Data Visualization Customer Experience User Testing 52

Mixpanel

AUGUST 3, 2023

When you think about this in a marketing context, it creates a divide between what your audience says they want and what they actually want: the actions they take. That’s the real trick for marketers. All the market research and customer interviews in the world will be limited by what people say, and maybe even what they think.

Analytic Tools 40

Analytic Tools Data Visualization Customer Experience User Testing 40

Userpilot

JULY 6, 2023

SurveyMonkey is a feedback software that can build multiple types of surveys including employee engagement, Net Promoter Score, customer satisfaction, product testing, and event feedback. We know it’s perfect for customer success and product marketing because we built it for it. Why do you need SurveyMonkey alternatives?

Data Visualization 90

Data Visualization Embedded Analytics Analytic Tools Feedback Software 90

Business of Software Conference

JULY 2, 2019

We can do this by multivariate testing or once we know we have a direction of travel then we can build up and just continue to iterate on what we’ve released. And it amazes me how many organizations just do not understand design research. They get it muddled up with market research.

Weak Development Team 40

Weak Development Team Research Software User Testing Analytic Tools 40