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Mobile app event tracking: Telling the story of how your app works (or doesn’t work)

Mixpanel

They tap buttons, make purchases, watch videos, create accounts, login, quit the app, and a whole host of other things depending on the specific functionality of the app. A user might be watching a video in Facebook, for instance, and then receive a notification within Facebook telling them that someone replied to their post.

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A modular approach for integrating an analytics platform (like Mixpanel) into your iOS app

Mixpanel

And that makes it possible to get into all the benefits of a sophisticated platform like Mixpanel with little technical risk—even if for only a trial run and/or to use it alongside other tools like GA. Share Photo and Share Video ). Handle divergent naming conventions. Here’s how you (or your app developer team) can do it.

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Solve a Hard Problem (Tinder). Chapter 8 of my upcoming book, The Cold Start Problem

Andrew Chen

Focus on attracting content creators to a new video platform, or sellers to a new marketplace, or the project managers inside a company to a new workplace app. For a social platform like YouTube, it might be video creators. Chapter 8: Solve a Hard Problem (Tinder). The other side of the network will follow. The question is, how?

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20 Top Product Management Books for 2021

Alchemer Mobile

Since then, millions have been touched by the power of his ideas, including more than 28 million who’ve watched his TED Talk based on START WITH WHY—the third most popular TED video of all time. ” Buy it here. Why do some command greater loyalty from customers and employees alike? Buy it here. The Hard Thing About Hard Things.

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