Userpilot

FEBRUARY 28, 2023

Which are the best user adoption strategies for driving growth in SaaS? In this article, we cover 14 actionable strategies and discuss how using product analytics can help enhance the success of each one. TL;DR User adoption happens when users learn how to use a product and discover its value. What is user adoption?

Analytic Tools 85

Analytic Tools Feedback Software User Testing Data Visualization 85

Userpilot

MARCH 21, 2024

But what strategies can you follow to boost product engagement at every stage of their journey? Let’s explore the customer lifecycle, its role in SaaS, and the key strategies to enhance each stage of the cycle. It can improve customer retention , lifetime value, revenue growth, and product development.

User Testing 97

User Testing Analytic Tools Research Software Feedback Software 97

Userpilot

DECEMBER 19, 2022

Understanding your users and their journey stages will help you create flows tailored to the various SaaS onboarding phases. This is essential because your customers aren’t all the same; their needs change as they progress through your product. Benefits of the SaaS user onboarding process: Improved retention. Welcome new users.

Analytic Tools 94

Analytic Tools Feedback Software Onboarding KPIs Data Visualization 94

Userpilot

FEBRUARY 22, 2024

This article will walk you through 15 practical strategies to improve customer retention , boost loyalty, and ensure customer satisfaction. Customer lifetime value , repeat customer rate, product adoption rate, and customer churn rate are key metrics to measure alongside your customer retention rate. Book a demo to get started!

Analytic Tools 52

Analytic Tools Feedback Software Research Software User Testing 52

Userpilot

OCTOBER 18, 2021

To answer this question (and take action), you basically need three things: Metrics – so you know how fast is your SaaS growing and what do you need to do to improve the growth rate. Strategies – so you know which steps you should take on the way to higher, faster, and more sustainable growth. Dave McClure’s Pirate Metrics.

Analytic Tools 88

Analytic Tools Feedback Software Research Software Onboarding KPIs 88

Userpilot

APRIL 22, 2024

In SaaS, it’s advised to follow customer success best practices to ensure that users achieve their desired outcomes with your product and become loyal advocates for your brand. But what strategies work? Sending email sequences post-sign-up to guide customers through the product. Book a demo to give it a try.

Analytic Tools 74

Analytic Tools Feedback Software Research Software Customer Experience 74

Userpilot

APRIL 18, 2023

In SaaS, customer success is needed to ensure that your customers achieve their desired outcomes with your product and become loyal advocates for your brand. But how do you create a customer success strategy that works? In this article, we’ll show you how to build an effective customer success strategy that drives SaaS growth.

Feedback Software 93

Feedback Software Analytic Tools Customer Experience User Testing 93

Userpilot

AUGUST 10, 2023

What are some user onboarding best practices? What’s user onboarding in the first place? These are the questions that Yaakov Carno , a PLG enthusiast and the founder of Valubyl , discussed in our recent webinar. User onboarding best practices for SaaS – Yaakov Carno. What is user onboarding? What is its goal?

Onboarding KPIs 75

Onboarding KPIs Customer Experience User Testing User Friction 75

Userpilot

FEBRUARY 21, 2023

User adoption is essential for B2B SaaS companies, as it helps customers to learn about your product, adopt features , stick around, and nurture product growth. TL;DR User adoption is the journey in which a customer becomes a regular user of your product and makes it part of their life. Lay out a customer journey map.

Analytic Tools 79

Analytic Tools Feedback Software Research Software Data Visualization 79

Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? We also explain: How product funnel differs from marketing and sales funnels. Why it is important for your product management efforts. Key metrics to track at each stage. There are multiple product and marketing metrics to track at each stage of the funnel.

Analytic Tools 84

Analytic Tools Data Visualization Research Software Onboarding KPIs 84

Gainsight

AUGUST 24, 2020

The onboarding process is a critical predictor of a customer’s success and an essential element for avoiding churn. So imagine, if you will, a product-onboarding process for every new customer that’s intuitive, efficient, and easy to scale. In short, it would be an onboarding game-changer. Onboarding workflow.

Onboarding KPIs 105

Onboarding KPIs Technical Review Data Visualization Feedback Software 105

Userpilot

AUGUST 28, 2022

In SaaS, customer value is a user’s perception of what your product or service is worth. Segment users in the welcome flow to offer personalized onboarding and run webinars to educate users on new updates or features. Use secondary onboarding to make feature discovery easier.

Feedback Software 104

Feedback Software Customer Feedback Customer Experience User Testing 104

Mixpanel

FEBRUARY 23, 2024

Onboarding new users is one of the biggest challenges a technical product faces. If you want to boost product activation and retention, a one-and-done, low-touch onboarding flow simply won’t cut it. Both the Mixpanel team and our partners over at Segment know how crunchy user onboarding can be.

Onboarding KPIs 59

Onboarding KPIs Technical Review Customer Experience User Testing 59

Gainsight

MARCH 9, 2022

In the world of Customer Success, metrics often tell the story. Whether it’s Lifetime Value (LTV), customer acquisition cost (CAC), or the champion of them all, net revenue retention (NRR), companies rely on metrics to tell them how effectively they are serving their customers, and by extension, how well their businesses are doing.

Onboarding KPIs 105

Onboarding KPIs Customer Experience Customer Feedback Feedback Software 105

Userpilot

APRIL 29, 2024

For example, age or product usage patterns. Customer segmentation enables teams to better understand customer needs and pain points and deliver personalized product experiences t o accommodate them. This improves satisfaction, retention, and brand loyalty , and improves the performance of marketing strategies. Let’s dive in!

Analytic Tools 85

Analytic Tools Research Software Feedback Software Product Research 85

Userpilot

OCTOBER 31, 2023

Wondering how to increase free trial conversion for your software product? This article explores 15 strategies to help you achieve that. TL;DR A free trial is a sales strategy that allows prospective customers to use your product for a limited time. Trials can be tricky. There’s also the cost implication.

Feedback Software 81

Feedback Software Research Software User Testing Onboarding KPIs 81

Userpilot

FEBRUARY 21, 2023

User adoption is essential for B2B SaaS companies, as it helps customers to learn about your product, adopt features , stick around, and nurture product growth. TL;DR User adoption is the journey in which a customer becomes a regular user of your product and makes it part of their life. Lay out a customer journey map.

Analytic Tools 65

Analytic Tools Feedback Software Research Software Data Visualization 65

Userpilot

JUNE 3, 2022

Giving users a great first impression is critically important, so defining an effective SaaS onboarding funnel has got to be a priority for any product manager. In this article, we’re going to dig deep into the world of customer onboarding. Next, you’ll want to analyze how your onboarding funnel is working.

Analytic Tools 90

Analytic Tools Onboarding KPIs Research Software Feedback Software 90

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product. TL;DR The product marketing manager role (PMM) is primarily responsible for a product’s positioning, messaging, and branding.

Product Marketing 86

Product Marketing Onboarding KPIs User Testing Marketing 86

Userpilot

JANUARY 7, 2022

The majority of SaaS executives are so concerned with engineering and raising money that they don’t give enough thought to building a SaaS onboarding process. Here’s the brutal truth: it doesn’t matter how beautifully engineered your product is or how many millions of dollars you’ve raised.

Analytic Tools 90

Analytic Tools Feedback Software Onboarding KPIs User Testing 90

Userpilot

OCTOBER 24, 2023

TL;DR Resurrected users are individuals who were previously inactive but are now re-engaged as a result of a targeted retention strategy. The retention lifecycle framework helps you identify users according to their stage of the product journey and come up with relevant retention strategies.

Customer Experience 81

Customer Experience User Testing Customer Feedback Onboarding KPIs 81

Userpilot

MARCH 29, 2022

One of the latest buzzwords in the SaaS circles is the ‘Product-led growth’ strategy. Several SaaS experts are raving about this ‘go-to-strategy’ that promises to boost customer engagement and satisfaction by making the ‘product’ the hero of everything the organization does.

Feedback Software 91

Feedback Software Onboarding KPIs User Testing Strategy 91

Userpilot

MARCH 31, 2023

How do you build a successful free-to-paid conversion strategy for your SaaS? In this article, we’ll share practical tips on creating a successful free-to-paid conversion strategy and converting free trial users into paid users. 15% is a good free trial conversion rate for SaaS products. Userpilot can help. Get a demo now.

Feedback Software 83

Feedback Software Onboarding KPIs Strategy Customer Experience 83

Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. What personalized customer retention strategies are open to you? Personalization strategies help improve customer value and boost loyal customers. Help customers gain full value from your product.

Feedback Software 89

Feedback Software Analytic Tools Research Software Customer Experience 89

Userpilot

SEPTEMBER 25, 2023

And how can your SaaS business use them to facilitate product growth ? TL;DR A PLG motion is a growth strategy focused on using the product itself as the main driver of growth. It’s a popular strategy in the enterprise software space. For each stage, choose the metrics to track performance and decide which team owns them.

Analytic Tools 90

Analytic Tools Onboarding KPIs Customer Experience Data Visualization 90

Intercom, Inc.

JULY 1, 2020

The typical support “strategy” is to let common issues roll in for support reps to address. With the right approach and proactive support tools – think Outbound Messages , Product Tours , and Mobile Carousels – you can provide every customer with the fast, personal help they need at the exact moment they need it.

User Friction 239

User Friction Outbound Customer Experience Onboarding KPIs 239

The Product Coalition

JUNE 15, 2020

One of the latest buzzwords in the Product world is ‘Product Led-Growth.’ And does focusing on a product-led growth strategy make you a Growth Product Manager? Let’s examine this “new” trend… What Does Product-Led Growth Mean? around the product as the largest source of sustainable, scalable business growth.”

Onboarding KPIs 88

Onboarding KPIs Strategy Product Management Product Manager 88

Userpilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. Best of all, it compounds its ROI as you start iterating strategies and optimizing your marketing process. The goal is to engage and nurture them with relevant content that highlights your product as a viable solution.

B2B 99

B2B Analytic Tools Feedback Software Data Visualization 99

Userpilot

SEPTEMBER 29, 2022

Looking to try out new B2B customer engagement strategies to improve your product’s overall user experience and drive retention? In order to do this successfully, you need to have a solid customer engagement strategy in place. Both metrics work together to help you retain customers and keep them happy. We got you covered!

Feedback Software 52

Feedback Software B2B Customer Feedback User Testing 52

Userpilot

FEBRUARY 25, 2024

Marketing funnels attract and engage, using metrics like visitors and click-through rates to track narrowing interest and effectiveness. Enhance sales funnel conversions with in-app guidance , using interactive walkthroughs to showcase features and reduce user frustration. Core metrics for marketing funnel.

Data Visualization 94

Data Visualization Analytic Tools Onboarding KPIs Customer Experience 94

Userpilot

JANUARY 17, 2023

If you want to build a loyal customer base and nurture product growth , your focus should be spent on making users realize the value of your product as soon as possible—which might be trickier than you think. Value realization is when a customer experiences and recognizes the value of your product or service. Time to live.

Feedback Software 92

Feedback Software Research Software Onboarding KPIs Customer Experience 92

Userpilot

JANUARY 30, 2023

Product adoption is crucial for the success of SaaS companies because it secures users to be long-term customers. But what are some product adoption examples you can learn from? Improving feature adoption is easier said than done. Becoming aware of the product's existence through branding and marketing campaigns.

User Testing 87

User Testing Feedback Software Research Software Onboarding KPIs 87

Userpilot

DECEMBER 21, 2022

Marketing analytics tools are a product marketing manager’s best friend. Key features to look for when shopping around for marketing tools. Here are the key features to look for in an analytics tool: segmentation, tracking capabilities, A/B testing , and data visualization with analytics dashboards.

Data Visualization 87

Data Visualization Analytic Tools Feedback Software Research Software 87

Userpilot

JUNE 22, 2023

While customer churn is a grave concern, retention is what can help you tackle it and make your product successful. Customer retention brings you more customers who tend to spend more, refer others, and provide valuable feedback that drives product improvement. Using segmentation and tracking feature usage to measure engagement.

Data Visualization 85

Data Visualization Feedback Software Analytic Tools Customer Experience 85

Userpilot

FEBRUARY 4, 2023

To stay ahead of the competition and drive customer retention , feature adoption, etc, you need to systematically build strategic initiatives and complete them. You can use examples of strategic initiatives in your SaaS business to improve customer retention rates and drive feature discovery.

Feedback Software 91

Feedback Software Analytic Tools Research Software Product Research 91

Userpilot

DECEMBER 19, 2022

Creating buzz with consumers or even having a product go viral is quite easy in a B2C (business-to-consumer) environment. However, getting the attention of your target customers with B2B marketing strategies is a lot harder. B2B marketing strategies tend to use a flywheel model rather than a funnel structure.

B2B 99

B2B User Testing Research Software Analytic Tools 99

Gainsight

DECEMBER 10, 2018

Before you say, “ thank u, next ” to 2018, check out Gainsight’s top blog posts, webinars, and resources of 2018. CSM & Product’ Is the New ‘Sales & Marketing’. You can’t have a business without a product and you can’t maintain a customer base without Customer Success. Top 5 Customer Success Webinars of 2018.

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Webinar Blog Customer Experience Customer Feedback 71