Remove 2001 Remove Branding Remove Events Remove Vision
article thumbnail

The Collision of Product Management and Product Ownership

The Product Coalition

McElroy wrote a short memo where he described “Brand Men” who had overall responsibility for the brand and managing of a product. Ahead of his time he also described that the best “Brand Men” would do this though experimentation and customer interactions?—?obviously obviously most people skipped that part!

article thumbnail

From vanity to value: How Intercom conducts NPS surveys

Intercom, Inc.

“First developed in 2001 by Fred Reichheld, NPS quickly became a key metric in all sorts of industries, an agreed measure of customer loyalty” First developed in 2001 by management consultant Fred Reichheld, NPS quickly became a key metric in all sorts of industries, an agreed measure of customer loyalty. .

article thumbnail

The tools we use: Challenging dogma in the design process

Intercom, Inc.

This was probably best illustrated in what’s been called the single most famous edit in the history of cinema, in 2001: A Space Odyssey. The video operator for the demo was a guy named Stewart Brand , who among other things published a magazine at the time called the Whole Earth Catalog. It’s an ongoing process.