Remove 2002 Remove Agile Remove Marketing Remove Software Development
article thumbnail

366: This is modified Agile for hardware development – with Dorian Simpson and Gary Hinkle

Product Innovation Educators

How product managers can use the Modified Agile for Hardware Development Framework. Many teams have tried adopting Scrum for developing hardware products, not always successfully. Dorian has a deep background in product development, starting in engineering and then moving to business leadership roles.?

Agile 112
article thumbnail

Who is Marty Cagan: Background, Books, Product Management Tips, and More

Userpilot

Throughout his rich career, Marty has worn numerous hats within modern software product organizations, transitioning between roles involving product management, software development, product marketing , user experience design, and general management, among others.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

13 Best Product Management Books to Read in 2021 – Product Manager Must-Reads

Userpilot

Product Mastery by Geoff Watts teaches you how to be a successful product owner within agile software development practices with the use of case studies. John also hosts another podcast called Growth Marketing Today where he’s interviewed product and marketing leaders like Sean Ellis, April Dunford, and Hiten Shah.

Books 98
article thumbnail

Product Management History: The Nineties, The Noughties, and Beyond

The Product Coalition

The memo describes the role of the ‘Brand Man’ who would be responsible for managing the product, tracking sales, and general marketing and promotion of the product. Product Management developed organically, as the intersection between engineering and brand management. After all, many paths lead to product!