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Why we need Product Management, with Rich Mironov

BrainMates

My recent experience is more with startups, and I tend toward enterprise rather than consumer. We have to think about company-level things and product-level success rather than the individual enterprise sales team that gets to go to club in Fiji if they close that one big deal. They want the message. Who gets value?

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Why Product Management Is Not The Same As Oprah’s Favorite Things

The Product Guy

For example, in 2005 the audience received items such as a Burberry coat, an iPod, and a Blackberry phone, but in 2006 each audience member received a $1,000 gift card and a camcorder and were told to record themselves using the money to do a good deed for someone else. You don’t get to choose the favorite things alone. Better Decisions.

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Salesforce’s Mike Kreaden on how to build a platform to drive growth

Intercom, Inc.

Machine learning can get the right message or recommendation out in a responsive way – not just from the customer’s next best action, but from the sales perspective, too. So we said, “Hey, why don’t we do that with enterprise software?” That’s commonplace especially within enterprise SaaS, now.

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Collection, Analysis, Action: A Beginner’s Guide to the Product Stack

Mixpanel

Since 2002, they have helped both scale-ups and large enterprises achieve their conversion, engagement, and retention goals. In 2005, fresh off of an IPO the previous year, Google analyzed how it could invest its war chest in a forward-looking manner. Simply put, data is at the core of good product management.

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Norman Crowley on uncovering the business opportunities in tackling climate change

Intercom, Inc.

In this episode of Inside Intercom we hear from Norman about his own motivations, why he believe privates enterprise can play an integral role in positive change, and how his company Carbon Crowley (part of the Cool Planet Group) harnesses data to empower major corporations in making huge energy and cost savings.

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Top Tips for Product Leaders from the Chief Product Officer of Box: Jeetu Patel

Aptrinsic

Since its founding in 2005, Box has made it easier for people to securely share ideas, collaborate and get work done faster. Teams of engineers get misdirected, product marketing goes out with the wrong message, sales sells the wrong thing and customer success faces escalation issues. Chief Product Officer for Box?—?on

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The Podcast Ecosystem in 2019 – a16z’s 68 page analysis (Guest essay by Li Jin)

Andrew Chen

You can follow and message Li on Twitter if you have thoughts about the piece. Examples include The Mission, which is selling to enterprises to create branded podcasts — for instance, a podcast called The Future of Cities, sponsored by Katerra; and Gimlet, which has collaborated on shows like The Venture with Virgin Atlantic.