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8 B2B SaaS Marketing Tactics to Try in 2021 [Ft. Hubspot, Neil Patel, Kontentino & More!]

Userpilot

Before we dive into some of our favorite channels out there in 2021, you should first take a look at choosing between inbound or outbound. SaaS Inbound Marketing. Inbound marketing means creating valuable content for your target audience to help them find you themselves. Social Media. Ebooks, whitepapers, etc. Paid digital ads.

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Salesforce’s Mike Kreaden on how to build a platform to drive growth

Intercom, Inc.

So in 2005 when we announced the AppExchange, we actually had at that point 70 applications that would then be ready for launch in January. We’re seeing, for example, deflection in a good way in terms of inbound being done more effectively. Marc is always wanting more. It’s like: “Okay, great.

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What 14 startup investors and advisors taught us about chasing (and finding) product-market fit

Mixpanel

There’s a reason, after all, that Y Combinator chose the slogan “make something people want” shortly after they were founded in 2005. Your customers tell other people about it, your startup inbound requests are consuming you and you are not able to sleep at night. It makes sense intuitively. Idan Dadon, Startup Advisor & Former Sr.