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What is Product Design?

The Product Coalition

While no company has ever gone out of their way to build ugly products, when consumer tech really started taking off in the late-eighties/mid-nineties, what mattered most was that the technology worked. While there are rumors circulating that we’re due to get a serious redesign, no one is throwing out their iMac Pros just yet.

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Understanding Product-Market Fit: A Guide for New Product Managers

The Product Coalition

There are some warning signs: Reduced market size Low response from customer base Negative press reviews (or no interest from the press) Weakening word of mouth High visibility, but no engagement Products That Couldn’t Find Their Fit We love the schadenfreude of looking at failed products! Check out our certifications here.

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Eye of the Storm, Part II: the Genetics of Successful Scrumming

Pragmatic Marketing

In May 2008, I authored an article that discussed the day-to-day challenges facing the Product Manager in the Agile world. In that article, I remarked that the debate surrounding the role of the Scrum Master and Product Owner was worthy of a paper all of their own. The role is worryingly portrayed as “a challenging one”; “a tough job”.