The Product Coalition

DECEMBER 11, 2023

Founded in 2006 with a unique social mission: for every pair of shoes sold, they would donate a pair to a child in need, an initiative they called “One for One.” However, despite a strong, socially motivated purpose, TOMS struggled due to a lack of focus on business value and product differentiation.

Roadmap 126

Roadmap Healthcare Reporting Tools Software Review 126

Product Management Unpacked

AUGUST 8, 2018

I see product management reduced to a gopher for development and a clean-up function. Product management under sales. When I joined a company in 2006 to run product management (as a CMO), the VP of sales would meet with the product managers every Monday morning to make new feature requests per what sales had sold the week before.

User Testing 101

User Testing Product Management Product Manager Reporting Tools 101

ProductPlan

SEPTEMBER 8, 2021

How did Amazon’s product strategy fare during the pandemic? Short answer: Amazon’s product strategy example lead the way). Amazon’s product strategy example has rewritten the book on convenience, easy access, and speed, and in doing so, embedded itself in the daily lives and routines of consumers.

Product Strategy 64

Product Strategy User Testing Strategy Technical Review 64

Product Talk

FEBRUARY 8, 2017

This is one of Microsoft’s worst products. By 2004, Microsoft was already announcing that they didn’t want to support it anymore, and by 2006 they ended support for it. Let’s think about what product management looked like during this time period. The opportunities we choose to go after are what differentiate us in our market.

Product Research 100

Product Research Research Software User Testing Reporting Tools 100