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5 Costly Branding Mistakes

UX Planet

For startups and product owners, the stakes are high, and the path is treacherous. Market research for startup branding can be perceived as an unnecessary expense, especially when compared to product development or marketing activities that seem more directly linked to revenue generation. Yet, it’s a double-edged sword.

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Tech proposes, Market disposes

The Product Coalition

As the founder of a young startup in times of high economic uncertainty, I have found myself thinking again about what makes a successful product, and what makes them fail. All of these products had a huge Total Addressable Market (TAM), and were clearly Feasible, but failed to differentiate themselves in any meaningful way.

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9 Startups to Help You Build Your Virtual Economy

Sachin Rekhi

The great news is there are a variety of startups out there waiting to help you! TrialPay , founded in 2006, has a long history of providing qualified offers from prominent merchants. Peanut Labs also has built an impressive selection of direct payment options that differentiates them from other players in the space.

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What Makes Amazon’s Product Strategy So Sticky?

ProductPlan

Then in 2006, Amazon added AWS to the product mix. For Amazon, speed is a critical competitive differentiator. Amazon’s Product Strategy: A Customer-Centric Company Built on Day 1 Startup Culture. Bezos has in recent years pushed to cultivate a Day 1 startup culture throughout the organization to stay customer-centric.

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Reflecting on the Intercom journey – Karen Peacock and Des Traynor in conversation

Intercom, Inc.

And so after a few more years doing that, I left and joined a startup. At the same time, I was doing a bunch of startup advisor work. Our best customers at the time were Silicon Valley startups, and the reason they were the best was that the dollar was significantly out-performing the euro. Karen: That’s a good value prop.

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The Evolution of Modern Product Discovery

Product Talk

The Lean Startup: Eric Ries [9:49]. The Lean Startup. By 2004, Microsoft was already announcing that they didn’t want to support it anymore, and by 2006 they ended support for it. The Lean Startup encouraged us to ask, “Does anyone want our solution?” Show Notes: Introduction [:26]. The Agile Manifesto [7:06].