2008, Product launches and Product Marketing

Customer Development Guide For Product Managers

The Product Coalition

SEPTEMBER 2, 2019

The authors relied on their intuition or professionalism, and didn’t account for the most important factor in product creation?—?the the product/market fit. Everpix and Google Wave didn’t satisfy the market. It is tightly connected with the Lean Startup concept created by Eric Reis in 2008.

User Testing

User Testing Customer Feedback Product Research Customer Experience

TEI 307: Introduction to the PDMA Body of Knowledge for product managers and innovators – with Allan Anderson, PhD

Product Innovation Educators

NOVEMBER 2, 2020

I’ve been in product management my entire career, in many roles, but I didn’t even know much about PDMA until around 2007. Since then I’ve been to every international conference since 2008, and I’ve been in nearly every role in PDMA, including president. Market Research. Culture, Teams and Leadership.

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Product Management Today

Customer Development Guide For Product Managers

TEI 307: Introduction to the PDMA Body of Knowledge for product managers and innovators – with Allan Anderson, PhD

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