Mind the Product

MAY 29, 2018

At Benchmark, Sarah invests in consumer businesses and the consumerization of IT. Leisa Reichelt, Head of Research and Insights at Atlassian. Leisa is responsible for building a better understanding of users and customers at Atlassian. Cindy Alvarez, Author and Principle Researcher at Microsoft. Get your tickets.

Technical Cofounder 96

Technical Cofounder Fractional CTO CTO Coach User Testing 96

Andrew Chen

AUGUST 8, 2022

They have big advantages over paid marketing channels, in that you give your CAC to your users, who then spend it within your product, as opposed to handing it over to Google or Facebook. How did a structured form of customer referrals come into being? 100,000 users to 4 million in just 15 months, with 35% of daily signups.

User Testing 94

User Testing Customer Experience Onboarding KPIs Technical Cofounder 94

Andrew Chen

MAY 28, 2019

No wonder the consumer investment team ended up digging into this trend by doing a market map report — the analysis led by Li Jin and including work from myself, Connie Chan, and others. Without further adieu, here’s the a16z consumer team’s definitive analysis of the podcast ecosystem in 2019. Thanks, Andrew.

Analytic Tools 93

Analytic Tools Research Software Feedback Software User Testing 93

Andrew Chen

MAY 28, 2019

No wonder the consumer investment team ended up digging into this trend by doing a market map report — the analysis led by Li Jin, Avery Segal and Bennett Carroccio, including work from myself, Connie Chan, and others. Without further adieu, here’s the a16z consumer team’s definitive analysis of the podcast ecosystem in 2019.

Analytic Tools 40

Analytic Tools Research Software Feedback Software User Testing 40