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What Is A SaaS Product Growth Strategy? [Examples Included]

Userpilot

Is a SaaS product growth strategy essential to a modern business’s survival? What SaaS product growth strategies can you implement to get there? That's exactly what we'll cover in this article: what is a SaaS product growth strategy and what are the main growth strategy types. What is a SaaS product growth strategy?

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Evolving our data model beyond front-end events

Mixpanel

That was a direct quote from the community when we released Warehouse Connectors last year, showing a commonly-held concern about the limitations of product analytics. We can now take advantage of augmenting our profile and event data with information from back-end systems that our traditional tracking does not cover. Try it for free.

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What is Message Testing and How to Use it to Test Your Copywriting Performance?

Userpilot

There are also some other methodologies that testing tools can easily handle. You can also use product analytics tools like Userpilot. What is message testing in SaaS? Your conversion rates will suffer if the language you use doesn’t resonate with customers or help them identify you as a solution.

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What is reverse ETL and why does it matter for your product data?

Mixpanel

It really changed the way we started collecting and taking insights from data from our apps and websites. We would all be still using Google Analytics and its vanity metrics. Thanks to the Mixpanel of 2009, it’s now inconceivable to not collect first-party data and make decisions with it. Operational analytics: Data in action.

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17 Web Conversion Metrics You Should be Tracking in Your SaaS in 2022

Userpilot

Long story short: every little interaction a customer has with your brand counts (and you can track this with user behavior analytics software !). Engages with your onboarding in-app flows. 17 conversion metrics you should be tracking in your SaaS in 2022. So what exactly are micro-conversions and macro-conversions?

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Upsides to unshipping: The art of removing features and products

Mixpanel

Imagine the internal ‘pat on the backs’ and recognition that occurred when Gmail fully launched dark mode for the mobile app, Figma released multi-account to switch between personal and work design spaces, or Apple announced their M1 chip. Teams are praised whenever they release a new feature (or product) to their customers.

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Why Product Teams Should Be More Like Rockstars (In Most Cases)

The Product Coalition

I mentioned KISS and Elton being 70+, and I couldn’t write about music legends, without the late Tina Turner who 69 at her final concert in 2009, she sure was still rolling then. Why isn’t demoing your product or running a discovery phase like that too? That’s the likes of data engineering, modelling and analytics engineering teams.