Product-Led Growth Strategy for Product Managers
The Product Coalition
JUNE 15, 2020
For example Zoom, which was created in 2011, has managed to grow to 10 million users (200 million in 2020…and we all know why!) So if this was all happening back in 2011, why are we talking about product-led growth all of a sudden, if it’s always been there? It boils down to; Putting user experience over metrics.
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