Brian Balfour

AUGUST 3, 2017

As a result they've differentiated their product on the things that enterprise customers care about: customization, security, and scale (that's their Market Product Fit). As a result they've differentiated their product on “All In One” since thats what mid-market customers care about. Marketo Their market is the enterprise.

Marketing 57

Marketing Outbound User Testing Reporting Tools 57

freshtrax

SEPTEMBER 24, 2019

Founded in Germany in 2012, Adjust now covers regions all around the world with 15 global offices and close to 400 employees. It’s the competitive differentiator for Japanese apps who want to enter the market both domestically and abroad. A: New leads relied on the usual forms of networking, inbound marketing activities, and events.

Analytic Tools 97

Analytic Tools Research Software Feedback Software User Testing 97

Intercom, Inc.

OCTOBER 29, 2020

We came out of private beta on January 27th, 2012, where we announced that we’d raised a million dollars. And it’s never an exciting feature, it’s not a differentiator. We incorporated in San Francisco on August 15th, 2011, I think. Once we got the money, we immediately started hiring.

Feedback Software 209

Feedback Software Research Software User Testing Reporting Tools 209