Userpilot

FEBRUARY 17, 2021

Topics: Positioning to scaling success, Building a PMM team for success, Cross-functional collaboration, career development, Demystifying Segmentation, Research & Testing, Hired as a Remote PMM, In-Product Engagements – Lead Customers to the Aha! Each day has its own theme and presentations. When : April 22, 2021 Where: etc.

Research Software 98

Research Software User Testing Product Research Analytic Tools 98

Userpilot

SEPTEMBER 8, 2021

Great product tours have a positive effect on just about every important SaaS metric that you can possibly imagine. Look at their microsurvey: As a social media scheduling tool, Kontentino has two main groups of potential customers: Brands who only post on one set of social media accounts. Benefits of product tours for SaaS.

Analytic Tools 85

Analytic Tools Feedback Software Onboarding KPIs Software Review 85

Intercom, Inc.

APRIL 22, 2019

Rick started Guru in 2013, after successfully founding Boomi (a cloud integration and data management company) and selling it to Dell. I then stayed with Dell for three years, and left to start Guru in 2013. I imagine you guys have gotten positive feedback on that. I think that’s a great way of articulating it.

Customer Experience 156

Customer Experience User Testing Analytic Tools Feedback Software 156

Usersnap

NOVEMBER 15, 2019

When they released the product in 2013 they only shared it with 10 companies, which allowed them to concentrate on just a few use cases. What was the company culture like at your previous position? They are no longer impressed by just clever branding and good salespeople. How did you feel about it?

User Testing 49

User Testing Feedback Software Research Software Data Visualization 49

Userpilot

MARCH 22, 2021

Moreover, you can customize the color theme for your experiences to suit your brand image. A relatively new addition to the industry, Heap is already giving rivals a run for their money since 2013. Using a visual editor, you can create experiences in a live app preview. Paid plans start from $25 a month. G2 ’s rating: 4.3/5.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

JULY 4, 2022

This approach focuses more on marketing channels like blogs, vlogs, and ebooks to shape the narrative around the brand and push its product. Once they implemented this feature, they sent out a personalized message using an in-app slide to announce it to users. How to implement a customer-led strategy in SaaS?

Feedback Software 114

Feedback Software Analytic Tools Customer Feedback Customer Experience 114

BrainMates

OCTOBER 30, 2022

Some quotes put this higher – even up to 95% – but 40% is what empirical evidence indicates (see Castellion & Markham 2013 ). Worse yet, faults may do long-term damage to the organisational brand if it goes against a customer perception of brand quality, safety or security. 5 - Ineffective Product Marketing.

Development 59

Development Transportation Research Software Product Research 59

Intercom, Inc.

MAY 14, 2018

For instance, the fundamentals of good marketing haven’t changed: crisp writing, a compelling story, strong brand, and of course, a great product to market. Messaging: Ignore at your peril. You could say we’re biased, but the evidence became clearer than ever when messaging apps surpassed social networks in popularity in 2016: Reach.

User Testing 223

User Testing Research Software Artificial Inteligence Marketing 223

UX Studio: Product Management

JUNE 12, 2018

As many smokers can relate, big bold texts about the harmful effects, the ugly pictures obligatory in most European countries and the removal of excessive branding can get very annoying. In a 2013 FB post , one of their researchers wrote that they identified “ clutter ” as the main problem. For one, it doesn’t support offline saving.

Research Software 100

Research Software User Testing Data Visualization Customer Experience 100

freshtrax

JANUARY 24, 2019

Related article: Marketing in Japan – Love of Anime and American Brands. So instead of directly saying “No”, Tatemae sounds bit positive and a nicer way to hide Honne. High engagement of “Balse Festival” and brands should dive into it. Hesitation to Share Honest Opinions ~Honne and Tatemae~.

User Testing 78

User Testing Marketing Customer Feedback Research Software 78

Gainsight

FEBRUARY 2, 2024

A marketing professional may get excited about creating an email campaign through an email software solution, for example, but she will be very excited when they improve their conversion rates after a simple change to the message. Northpass is now Gainsight Customer Education , and we’re excited to continue innovating together.

Education 52

Education User Testing Customer Experience Research Software 52

UX Studio: Product Management

FEBRUARY 26, 2019

This puts me in a position to tell endless stories of the heroic work top UX agencies do day after day to fight for a better digital world. They have worked with most of the big brands around the world, based around their very strong presence in the tech world of Silicon Valley. I have spent more than 15 years with UX design agencies.

UX 80

UX Data Visualization Research Software Analytic Tools 80

Intercom, Inc.

MAY 12, 2020

Paul: I should say that I am absolutely guilty of this too and especially as I’ve kind of progressed in my career, I guess as I’ve moved into more managerial, leader positions, I’ve gotten worse at this. You can send messages and reply to people and talk and tag conversations and so on. But it’ll change slowly.

User Testing 173

User Testing Product Research Customer Experience Customer Feedback 173

Userpilot

JUNE 24, 2021

A welcome screen is the initial pop-up message that greets users when they first sign in to your app. That means that you can create a great-looking customer experience that matches the look and feel of your brand, without bothering your dev team. When Appcues came out in 2013, it revolutionized the onboarding platform space.

Analytic Tools 52

Analytic Tools Customer Communications Onboarding KPIs Data Visualization 52

Business of Software Conference

MAY 21, 2020

And all of these have brand recognition. We copied this approach from Mikey Trafton who talked about in his 2013 BoS talk and it has been really successful for us. Prior to communicating the decision to the candidate, we spend time with the hiring manager to really tailor that message to the candidate.

Technical Review 52

Technical Review Feedback Software Software Review Analytic Tools 52

Userpilot

SEPTEMBER 20, 2022

A defined word-of-mouth marketing strategy helps you encourage and accelerate conversations within your customer base that grow your brand. WoM marketing improves brand visibility by getting many people to talk about your brand. WoM marketing also builds trust in brands by providing proof of their usefulness.

Feedback Software 78

Feedback Software Branding Customer Experience User Testing 78

Andrew Chen

MAY 28, 2019

You can follow and message Li on Twitter if you have thoughts about the piece. Americans listening weekly to podcasts grew from 7% in 2013 to 22% in 2019. From our research, users seldom feel passionately — either positively or negatively — about the podcast app they’re using. It was originally published on a16z.com.

Analytic Tools 93

Analytic Tools Research Software Feedback Software User Testing 93