2013 CTO Strategy Testing 
Atomic Spin PM
JANUARY 7, 2019
At Atomic, we do this by: Data-gathering with your team and interviewing future software users Making and testing several levels of prototypes. If you don’t have this confidence, you should consider using a technique like Steve Blank’s customer development strategy.). Historical Data on Software Product Cost.
The Product Coalition
OCTOBER 6, 2020
Disney wanted to find out if promoting the genie on social media would positively or negatively impact their marketing strategy. In 2013, Canvs was known as Mashwork, and they provided services in the form of analyses and insights for companies. A way to do that is to test assumptions. They also had a beta product.
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Mind the Product
MARCH 29, 2020
Zalora CTO Silvia Thom has been based in Singapore since 2013 and previously worked on consumer products in Europe and Japan. This idea of continuous research, for example – we’re just now getting comfortable with being able to readily do customer interviews or usability testing or whatever that might be.”
UX Studio: Product Management
NOVEMBER 8, 2021
Since 2013, UX studio has been on a mission to help businesses create impactful product design. An established design company will always offer a design expert review or a few usability tests with actual users before charging you for web design and development services. Design is how it works.”.
Intercom, Inc.
JULY 9, 2020
And I’m a writer of a newsletter called Tech Bound, in which I hone in on marketing strategies and customer acquisition. I’d love to dive into what those strategies were like, especially first at Atlassian, particularly because they had no sales team. They usually have a freemium strategy.
Business of Software Conference
JANUARY 30, 2020
To make a Roadmap useful, you need an allocation model and a selling strategy that helps you: understand; manage the expectations of; deliver value to people across the organization who prioritize very different things. I am expecting to move into the role of CTO of a small start-up. Watch Positioning for Growth. See the answer.
Mind the Product
APRIL 3, 2017
The idea was, as a small team of three, to quickly explore and understand what we wanted to build, ground the conversations with stakeholders into something tangible and test the product with the partners who would create our courses. Joel Chippendale and Lucy Blackwell joined as our CTO and creative director. Where next?
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