2013 Inbound Product Marketing Strategy 
Userpilot
APRIL 8, 2022
Product market fit, often just called product/market or “P/M” is one of the most important Lean Startup concepts. There is a lot of information out there about why it’s important for having a successful product and grow your business, but finding out how to achieve product-market fit can still feel elusive.
Userpilot
OCTOBER 8, 2021
The best product growth platform is Userpilot. The emergence of the product-led growth strategy. In the past, any rapid growth that occurred in software companies was largely sales-based or marketing-based. To be clear: both of these user acquisition strategies still work in 2021. Source: Kommunicate.
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Business of Software Conference
JULY 26, 2016
Rahul Vohra: The Product-Market Fit Engine. Claire Suellentrop: Get Out Of The Echo Chamber: How To Use JTBD To Perfect Your Product’s Messaging. Des Traynor: Product Strategy is About Saying “No” Revisited. Mikael Runhem: How to Launch Successful Products in 12 Hours.
Intercom, Inc.
FEBRUARY 28, 2019
That doesn’t mean his team overlooks traditional approaches; rather, they’re deploying a blend of tactics to create products with true, measurable value so powerful that it wows users and drives growth. Though he’s now HubSpot’s VP of Marketing and Growth, Kieran has seen it all. And that’s a better fit for a sales go-to-market.
Intercom, Inc.
MARCH 29, 2018
This was in 2013, and my job was to figure out how to redirect or pivot the company, because it was going through some tough times. The interesting thing is that the way we get our clients right now is strictly around content marketing, inbound and SEO. Adam: All your clients today are inbound. Eric: Webinars.
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