Business of Software Conference

MARCH 8, 2021

Bruce founded Product Culture to help communicate the key principles underlying consistently successful product-focused organizations and helps companies like Vistaprint, Localytics, Huawei, Nuance, and Zipcar achieve their product visions through workshops, mentoring, and team coaching.

CTO Coach 40

CTO Coach CTO Webinar Roadmap 40

Business of Software Conference

NOVEMBER 30, 2020

Startups often struggle to communicate the value of their products, particularly in sales meetings. From pitches that drown customers in a word-soup of features, to high-concept vision pitches that leave customers confused and sceptical – many companies struggle to connect authentically with customers in a way that generates deals.

Research Software 64

Research Software User Testing Positioning Product Research 64

Business of Software Conference

JULY 2, 2019

Jane Austin (Director of Product Design, Babylon Health) – 10 Easy Ways To Irritate Your Design Team from Business of Software Conference. April Dunford UK Book Launch Tour BoS USA 2019 BoS Europe 2020. But facts I’ve discovered that many companies just ask a design team to execute on the vision. Upcoming Events.

Weak Development Team 40

Weak Development Team Research Software User Testing Analytic Tools 40

Business of Software Conference

NOVEMBER 19, 2019

BoS Europe 2020 BoS USA 2020. The five things in the V2MOM: Your vision which is really the call to action. How do you avoid switching from ‘I’m going to set the vision and the goal’ to ‘I’m just gonna tell you what to do and you do it right now’? BoS Europe 2020 BoS USA 2020. Upcoming Events.

Customer Experience 8

Customer Experience Analytic Tools Weak Development Team Data Visualization 8