Department of Product

JULY 29, 2022

Product Positioning for Product Managers Why an understanding of how your product is positioned is critical A key responsibility for Product Managers is to define how their products are positioned in the market. This is the result of unique product positioning. The market will judge.

Positioning 52

Positioning Feedback Software Product Management Product Manager 52

Mironov Consulting

MARCH 9, 2024

  To be useful, Count The Digits and similar heuristics fit into a larger framework where we have strong customer insights and thoughtful goals/strategies/OKRs.   That’s our #1 challenge for 2025.” There's similar math, though, to translate product capabilities/features into customer money stories.

User Testing 59

User Testing Reporting Tools Customer Experience Technical Review 59

PMLesson's Ace the PM Interview

JUNE 19, 2022

Tell me about how you brought a product to market. Here's how: Use Interview Frameworks The best way to ensure your behavioral interview answers are concise yet compelling is to use interview frameworks where appropriate. Two frameworks will be best for the behavioral and hypothetical GCA interview questions.

Technical Review 52

Technical Review Banking User Testing Framework 52

Userpilot

APRIL 30, 2024

Wondering what a marketing growth strategy is? From this article, you will find out how to develop a strong growth marketing strategy and learn growth marketing tactics for different customer journey stages. Market penetration is about increasing existing market share with existing products. Let’s get to it.

Analytic Tools 102

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 102

Product Innovation Educators

NOVEMBER 27, 2023

Summary of some concepts discussed for product managers [2:31] Why do organizations need to transform and what are some examples of transformation? IBM did a fabulous job moving from mainframes to PCs, and they’re still in the market. That might mean a new strategy, new sales approach, or a new marketing approach.

Weak Development Team 102

Weak Development Team Reporting Tools Product Research Research Software 102

Mixpanel

JANUARY 9, 2020

Collectively, we’ll be generating 175 zetabytes of data by 2025. Adding to the complexity is the need to find the right tools to manage the different types of data — you can pound in a nail with a wrench, but that’s not what it’s built for. Whenever a product manager or a marketer has a question such as “Where do my users drop off?”

Data Visualization 129

Data Visualization Analytic Tools Feedback Software Customer Feedback 129