2026 Marketing Messaging Weak Development Team 
Mironov Consulting
FEBRUARY 28, 2024
An essential role of CPOs and other product leaders that’s never listed in the job description is giving organizational 'air cover' to product managers to postpone almost all new requests — so that their teams can finish work already underway. Lately, I’m calling this permission to stay focused.
Intercom, Inc.
APRIL 11, 2019
This week on Scale , we’re getting an inside look at how marketing helped them grow to a $1.5 Startup marketing is tough. In the not too distant past, you could polish off a high level message and a slide deck and let the salesperson handle it from there. content marketing), organic costs are rising fast too.
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