Remove Agile Remove Marketing Remove Product launches Remove Release Management
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Building an Efficient Release Management Process

Split

A streamlined release management process is imperative for mitigating deployment risks and accelerating software delivery. All too often, releases turn into stressful events, fraught with last-minute surprises that disrupt business processes. What is the Release Management Process Flow?

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Greenfield Project

ProductPlan

That means, for example, that the product team will be starting without things like: Earlier versions of the product (or similar products). Research estimating the product’s total addressable market. Project management framework. Researching your target markets. An existing codebase. Team roles.

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A Day in the Life of a Product Manager: Consumer and Enterprise

PMLesson's Ace the PM Interview

Next in the pre-release stage, you are helping to prepare marketing materials and user-facing documentation so your product is successful upon release. This may include building demo videos or working with marketing to get press about the upcoming launch. Yes, I actually worked on this!