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The Chocolate Cake Problem

Mironov Consulting

 We tell ourselves stories about how the world’s two largest banks (or airlines or healthcare systems or governments) have the same needs as the next hundred, but I’ve never seen it play out that way.  Old

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How do organizations innovate in the face of existential threats?

DISQO

Bombacino spent 15+ years in various digital and direct marketing leadership roles at companies of all sizes including Andersen, United Airlines, Omnicom Media Group, and Restaurant.com. One of the event’s panelists was Jeff Judge, the CTO of ParkWhiz , a company that’s solving problems related to traffic and congestion in urban areas. “I

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How do organizations innovate in the face of existential threats?

DISQO

Bombacino spent 15+ years in various digital and direct marketing leadership roles at companies of all sizes including Andersen, United Airlines, Omnicom Media Group, and Restaurant.com. One of the event’s panelists was Jeff Judge, the CTO of ParkWhiz , a company that’s solving problems related to traffic and congestion in urban areas. “I

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How do organizations innovate in the face of existential threats?

DISQO

Bombacino spent 15+ years in various digital and direct marketing leadership roles at companies of all sizes including Andersen, United Airlines, Omnicom Media Group, and Restaurant.com. One of the event’s panelists was Jeff Judge, the CTO of ParkWhiz , a company that’s solving problems related to traffic and congestion in urban areas. “I

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Pivoting a Startup with User Research

Basel Fakhoury

We even bought refundable airline tickets and approached people at their gates while they were waiting for their flights. Our CTO (Bob) cleaned up the website & replaced the Google form with one that made us seem slightly more legit. That’s when we realized that finding people to participate in user research studies sucks.