Airlines Marketing Product Strategy Support Training 
Mironov Consulting
OCTOBER 19, 2022
2] Overflow or Special Project Teams Overflow or Special Project Teams tend to be pushed from the Sales/Go-To-Market side of the organization out of general frustration with perceived Engineering (and Product) throughput or velocity problems. Here’s my thinking. [1] We’ve gotten out of our own way.
ProductPlan
AUGUST 1, 2019
For the sales and marketing team, that download was the win. Customers aren’t the same as users, and creating users versus samplers tends to fall on the shoulders of the product team; although other departments have much to contribute when it comes to fostering loyalty among the customer base. Shifting the focus to loyalty.
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