Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. But more often than not, so many of these tools end up being more work to set up, maintain or use. Product Marketing Tools Overview. What Is Product Marketing? Ready to dive in?

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

MAY 8, 2023

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. As the number of software tools and subscriptions increase, so too do the expectations of SaaS customers.

Analytic Tools 97

Analytic Tools Research Software Data Visualization Onboarding KPIs 97

Userpilot

JUNE 12, 2023

Marketing surveys let you understand brand perception, analyze customer sentiment , and identify improvement areas. We’ll also show you tools that will simplify everything. Typeform – best for long-form market research surveys. What are marketing surveys? Marketing survey templates in Userpilot.

Data Visualization 82

Data Visualization Product Research Research Software Analytic Tools 82

The Product Coalition

JANUARY 11, 2023

Photo by Dylan Gillis on Unsplash Market research and user experience research (UXR) are often confused as being the same thing, but they are actually distinct fields with their own goals and methods. To choose the appropriate research method for the business, it’s important to clarify the problem we are trying to solve.

User Testing 130

User Testing Product Research Data Visualization Customer Feedback 130

Userpilot

JANUARY 8, 2024

As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users. In-app strategies for converting free or trial users to paying customers. This article shows you how. Best practices for effective customer acquisition and product-led growth.

Analytic Tools 103

Analytic Tools Research Software Feedback Software Customer Experience 103

Userpilot

OCTOBER 29, 2023

WTP helps SaaS companies choose optimum prices for their products to maximize profit. SaaS product teams also use it to prioritize features and evaluate the feasibility of new motions. One way to determine the willingness to pay is through market and competitor research. quality solutions.

Research Software 100

Research Software Feedback Software Analytic Tools User Testing 100

Userpilot

JANUARY 23, 2024

Product positioning strategies are not only a marketing tactic but a survival strategy. TL;DR Product positioning is about defining your product’s place in the market to attract customers and enhance brand identity. Define your product’s unique selling point (USP) that addresses target market needs.

Feedback Software 52

Feedback Software Research Software Analytic Tools Positioning 52

Userpilot

MAY 14, 2023

The best solution is to ask them directly. You can use surveys like CSAT , CES , and NPS surveys are used to collect customer feedback from each user segment in-app. Interviews and focus group discussions are typically used for market research to ask individuals or small groups specific questions.

Feedback Software 93

Feedback Software User Testing Customer Feedback Analytic Tools 93

Usersnap

JANUARY 26, 2022

Building, designing, and improving a SaaS product is a beautiful, never-ending journey. What we’ve witnessed among our customer base is this: companies that continue to optimize their SaaS product tend to grow faster, and sustain their customer base long-term. The Ultimate In-App Feedback Strategy ?? Don’t you agree?

Feedback Software 111

Feedback Software Analytic Tools Research Software User Testing 111

Userpilot

OCTOBER 20, 2023

Getting user feedback is a crucial step of the market research process. However, sentiment analysis takes things a step further to get a clearer view of your brand reputation in the eyes of multiple customer segments. Tracking sentiment can also help you with feedback analysis and interpreting responses to in-app surveys.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Customer Satisfaction 52

Userpilot

AUGUST 16, 2022

Marketing experiments give you an insight into how well marketing strategies will perform before implementing them. In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business. Email marketing experiments.

Research Software 97

Research Software Feedback Software Analytic Tools Customer Experience 97

Userpilot

JANUARY 10, 2024

Looking for the best ways to conduct user research and gather actionable insights? Whether you’re building a product from scratch, updating something on your platform, or just want to listen to users and create better experiences , this article provides the guide you need. We covered: The benefits of proper user research.

User Testing 100

User Testing Research Software Analytic Tools Feedback Software 100

Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing. Let’s begin!

Feedback Software 93

Feedback Software Analytic Tools Research Software Customer Experience 93

Userpilot

DECEMBER 13, 2023

A robust UX strategy is also a valuable differentiator helping you stand out in competitive markets. According to Jamie Levy, the main tenets of a UX strategy are business strategy, value innovation, validated user research , and frictionless UX. This translates into higher customer satisfaction and brand loyalty.

Research Software 91

Research Software Analytic Tools Feedback Software User Testing 91

Userpilot

JUNE 30, 2023

Content localization is absolutely essential for SaaS companies. It enables them to reach audiences across the globe to drive market expansion and product growth. Our article provides guidance for SaaS teams on how to effectively localize their content. Start building your localization strategy by identifying the right market.

Research Software 88

Research Software Analytic Tools User Testing Onboarding KPIs 88

Userpilot

OCTOBER 26, 2023

How can you implement them in the SaaS context? TL;DR Growth initiatives are strategies aimed at expanding a company’s customer base, market share, revenue, or profitability. Market Development involves selling existing products to new markets. Market Development involves selling existing products to new markets.

Feedback Software 99

Feedback Software Analytic Tools Research Software Data Visualization 99

Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level! What is B2B marketing?

B2B 102

B2B User Testing Research Software Analytic Tools 102

Userpilot

SEPTEMBER 4, 2023

Customer segments enable you to find/understand your target audience and boost engagement, making them an important marketing tool. TL;DR Psychographic segmentation is a marketing strategy that divides the market into smaller groups based on personality traits, lifestyle, social class, attitudes, interests, and values.

Product Research 88

Product Research Data Visualization User Testing Research Software 88

The Product Coalition

DECEMBER 11, 2023

AI tools for content creation, powered by advanced machine learning algorithms, analyze extensive datasets to discern patterns and trends. This analytical capability not only enhances the precision of content creators but also streamlines workflows. This strategic advantage enables them to maintain a competitive edge in the market.

Data Visualization 122

Data Visualization Artificial Inteligence Analytic Tools Research Software 122

The Product Coalition

DECEMBER 14, 2019

A new generation of financial services needs the incorporation of technology innovation. The market is saturated with hundreds of FinTech software development companies, so it can be challenging to choose the one that best fits your business. It is a digital transformation company based in Palo Alto, California.

Analytic Tools 79

Analytic Tools Research Software Software Developers Software Development 79

Userpilot

SEPTEMBER 15, 2022

SaaS companies use CI data to design personalized customer experiences and better customer communications, increasing customer loyalty, retention, and lifetime value. SaaS companies use CI data to derive insights into unmet customer needs and take action to improve customer satisfaction. There are two types of CI data: 1.

Feedback Software 98

Feedback Software Research Software Analytic Tools Data Visualization 98

Userpilot

DECEMBER 15, 2023

By screening your ideas before investing in their development, you reduce the risk of failure and can allocate resources to initiatives that satisfy customer needs and market demand. Common examples include market demand, customer willingness to pay , or scalability. The idea screening process starts with idea generation.

Data Visualization 98

Data Visualization Product Research User Testing Analytic Tools 98

Userpilot

SEPTEMBER 14, 2022

In this article, we included the best tips and advice for product marketing managers (PMMs) on how to launch a product, along with various tips that can help your process go smoothly. Both Product Marketing and Product Management teams need to work together. Market Research. Go-to-market strategy. Advertising.

Product Research 89

Product Research Feedback Software Research Software Product Marketing 89

UX Studio

JUNE 30, 2023

A website that reflects their brand and meets the expectations of their target audience is just an example. We deliver impactful, user-friend, and unique solutions for ambitious ideas. They’re building websites, brands, and digital transformation platforms that deliver results and revenue.

Research Software 60

Research Software Feedback Software Analytic Tools Reporting Tools 60

Userpilot

OCTOBER 24, 2022

Looking for an NPS program to collect customer feedback and improve their experience with your SaaS product? NPS data helps you dig deeper into your customers and find out whether they are your brand’s promoters, passives, or detractors. You should always customize the design of your surveys and integrate them with your brand.

Feedback Software 95

Feedback Software Analytic Tools Research Software Software Review 95

Userpilot

OCTOBER 31, 2022

Examples include customer pain points, brand image, product features and functionality, price, and user-friendly experiences. When you analyze customer needs, you need to get valuable insights from various customer data sources such as customer feedback , market research, focus groups, and product usage trends.

Data Visualization 96

Data Visualization Analytic Tools User Testing Feedback Software 96

Userpilot

OCTOBER 2, 2023

It’s easy to conduct generative research using concept testing , in-app surveys , user journey mapping, focus groups, and diary studies. You can improve user onboarding with generative research by conducting interviews, usability testing, and user journey mapping to uncover issues. Why is generative research important?

User Testing 105

User Testing Product Research Research Software Feedback Software 105

Userpilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. Product positioning allows you to identify your market niche. Why is product positioning important?

Research Software 97

Research Software Feedback Software Analytic Tools Positioning 97

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

Product Marketing 91

Product Marketing Onboarding KPIs User Testing Marketing 91

Userpilot

MAY 30, 2022

Adopting a needs-based segmentation approach leads to a clearer understanding of the market and better-tailored messages for customer segments. The quality and the brand-focused segment is comprised of businesses that want the best product and are prepared to pay for it. The 3 best tools are Userpilot , Baremetrics, and Segment.

Data Visualization 97

Data Visualization Feedback Software Research Software Analytic Tools 97

Userpilot

NOVEMBER 21, 2023

New product launch checklist: Conduct market and customer research to assess the competitive landscape, identify unmet customer needs, and assess demand. Craft a comprehensive go-to-market strategy covering your product positioning , pricing , marketing campaign details, and launch timelines.

Product launches 91

Product launches User Testing Product Research Analytic Tools 91

Userpilot

JUNE 2, 2022

What are some great customer feedback examples that SaaS companies use successfully? In this article, I’ve outlined the best customer feedback examples your SaaS company can leverage to get quality insights from your user base. In-app surveys allow you to collect contextual feedback without disrupting the user’s product experience.

Feedback Software 52

Feedback Software User Testing Customer Feedback Analytic Tools 52

Userpilot

MARCH 9, 2023

Before you rush into creating a product thinking people will love it, it pays to perform a product-market fit analysis. This article examines why product-market fit analysis is important and how to gather insights into achieving a product-market fit by getting feedback and validating your idea. What is product-market fit?

User Testing 95

User Testing Product Research Product Marketing Customer Feedback 95

Userpilot

MAY 30, 2023

Whether you work in product management, customer success, or marketing, you need creative survey ideas to collect feedback that’s relevant, honest, and useful for your job. A short survey that asks how easy it is to perform a certain task with your app. Allowing you to personalize your marketing messages better.

Customer Feedback 81

Customer Feedback User Testing Feedback Software Product Research 81

Userpilot

JUNE 30, 2023

Looking for the voice of the customer questions to understand your users, analyze the market, and unlock growth opportunities? We’ve handpicked the right survey questions under different research categories to make everything easy. Customer research questions using a welcome screen.

Customer Feedback 94

Customer Feedback User Testing Feedback Software Data Visualization 94

Userpilot

MAY 30, 2023

Every successful product marketer has at some point wondered how to create a persona. Good user personas are critical to any successful product marketing campaign. They help you decide what product or service to prioritize, streamline your advertising and marketing, and better connect leads with their goals and pain points.

Data Visualization 97

Data Visualization Analytic Tools Research Software User Testing 97

Userpilot

JANUARY 31, 2023

TL;DR Product launch in SaaS refers to bringing a new or upgraded product to the market. A successful product launch helps SaaS companies establish themselves in the market, increase brand awareness, and drive more revenue. It includes marketing, advertising, and promotional activities to reach the target audience.

Onboarding KPIs 93

Onboarding KPIs Product launches Analytic Tools Feedback Software 93