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The Ultimate Guide to Google Analytics 4 for UX Designers and Business Owners

UX Planet

Master Google Analytics 4 for user behavior analysis, UX design optimization, and enhanced website performance to improve sales. Hi there, I was looking into Google Analytics 4 and found an article by Alice Emma Walker. If you know about Universal Analytics , it’s going away on July 1, 2024. It’s six years old.

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14 Zendesk Integrations SaaS Companies Need in 2023

Userpilot

Are you looking for Zendesk integrations to boost the efficiency of your self-service customer support? The article explores the best Zendesk integrations for: Customer support Customer feedback Productivity Email and social media communication Analytics and reporting Let's get right to it! If so, you’re in the right place!

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The difference between product analytics and business intelligence tools — and why you need both

Mixpanel

In 2019, industry-leading Business Intelligence tools (BI tools), Looker and Tableau, were acquired by Google and Salesforce for over $18 billion combined. These massive deals show that BI tools and data warehouses are a powerful combo that companies across the globe are incorporating into their tech stacks.

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G2 Summer Report: Indicative Climbs Rankings as Leader

Indicative

G2 has named Indicative as a Leader in Customer Journey Analytics in G2’s 2020 Summer Report. . Indicative is the only Customer Analytics platform designed specifically for non-technical business users that connects directly to your data warehouse. High Performer in Digital Analytics. Why We’re Leaders.

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How and Why: Embedded Analytics Interfaces For Your SaaS Product

Speaker: Sam Owens, Product Management Lead, Namely Platform

Sam and Jessica faced a problem that many product managers face: their customers wanted better analytics and reporting, but analytics wasn’t the core function of the SaaS product Sam and Jessica manage. Evaluated their options for building a solution themselves or buying something.

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Why marketers should choose Mixpanel over Google Analytics 4 (GA4)

Mixpanel

For marketing teams focused on getting more user traffic and signups, Google Analytics has been the tool of choice. This is why we launched Mixpanel Marketing Analytics. If you want to skip right to seeing for yourself how Mixpanel Marketing Analytics works, you can play around with our public Board here.

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Connection and Compatibility: How OkCupid Uses Analytics to Help People Find Love

Amplitude

Today, about one-third of Americans have used a dating app or site, and 12% have either been in a committed relationship or gotten married to someone they met through online dating, according to a recent Pew Research report. Driven by Data, Powered by the Heart . Data is core to the mission here at OkCupid.

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How Product Managers Can Learn to Love Reporting

Speaker: Eric Feinstein, Professional Services Manager, Looker

For a long time, Product Managers have found it challenging to design interfaces inside their products that users could use for reporting. It seems like PMs and engineers have grown to hate embedded reporting. How to evaluate embedded analytic solutions as strategy to greatly reduce initial and on-going engineering effort.