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What is Marketing Research? Examples and Best Practices

Userpilot

If you are seeking insight into how marketing research can influence the trajectory of your SaaS, then you have come to the right place! For SaaS product managers, market research, including competitive analysis, is crucial. Surveys (here – in-app survey templates from Userpilot ). Interviews. Focus groups. Product trials.

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14 Best User Tracking Tools For SaaS in 2024

Userpilot

When it comes to boosting your product growth, user tracking tools can make your life a lot easier. But how do you know you’re picking the right tools? In this article, we share key insights on user tracking tools based on their use cases, which will hopefully help you make up your mind. Analytics features.

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The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.

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Data Analysis Reports in SaaS: How to Create, Types & Tools

Userpilot

Best analytics tools for creating data analysis reports. You can create them manually from templates or use ready-made reports and dashboards from analytics tools. Path analysis is a tool for mapping user actions at a specific funnel stage, for example, to identify the happy path to conversion. Sounds interesting?