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Customer Support is being turned upside down. Here’s what you need to do about it.

Intercom, Inc.

The businesses who are thriving right now, despite increasing support volume and a mandate to cut costs, are the ones investing in this new way of doing customer support. Customer support is undergoing massive, irreversible change. Once every decade or two, developments in technology trigger monumental changes in an industry.

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Catch up with New at Intercom, our fall product launch event

Intercom, Inc.

The industry landscape is changing, the prospects of a global recession are ever-present, and everyone is struggling to get leaner, reduce costs, increase efficiency, and increase customer satisfaction and retention. Now more than ever, businesses need to build strong, long-lasting relationships with their customers to thrive.

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The Most Hands-on Guide for SaaS Go-to-Market Strategy and Product Launch Plans

Usersnap

In this article, we’ll share tips and advice all about SaaS go-to-market strategies , with questions to ask, things to consider, and data to research so you can start your commercial enterprise on the right footing. Sales-Led Go-To-Market Strategy A sales-led go-to-market SaaS strategy lets your Sales and Customer Success teams shine.

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B2B Customer Journey Mapping Guide For SaaS

Userpilot

At the very least, a journey map will help you easily analyze and make data-driven decisions to improve the user experience. It also helps align your teams by ensuring everyone is on the same page regarding customer interactions. Unless you’re selling to startups, focus on developing two different personas for buyers and users.

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What Are The Stages Of The SaaS Sales Process?

Userpilot

Transactional model: The transactional sales process requires a few sales reps for potential customers who are hesitant to pay the price of your product. The enterprise model: Succeeding with an enterprise sales model will require a sales team, outbound marketing, and enough capital runway to endure the long sales cycles.

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Product-Led Growth Playbook: 11 Tactics for SaaS Companies

Userpilot

In this article, we share 11 tried and tested tactics for product managers who want to up their PLG game. TL;DR Product-led growth (PLG) is a go-to-market strategy where the product is the main driver of customer acquisition , adoption, and account expansion. Product-led growth is predicted to become even more prominent in 2024.

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Conversational support isn’t just a nice-to-have – it’s make or break

Intercom, Inc.

The top and most impactful benefits support leaders have reported from scaling conversational support across their organization are: Improved customer retention (60%). Enhanced customer satisfaction (58%). and collect positive reviews from our customers,” says Vlada Masevich, Head of Customer Success at Survicate.